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About Firework
Join Firework – Where Innovation Meets Impact
Firework is redefining the future of commerce as an AI and video commerce company — combining cutting-edge technology, an exclusive network of enterprise brands and retailers, and a first-mover position to win the agentic commerce race.
We've built the world's most advanced and largest video commerce platform, trusted by global brands and leading retailers. But we're more than software — our compounding network effect grows stronger with every partner we add, bringing the energy of in-store experiences online and transforming how businesses engage, convert, and build lasting customer relationships at scale.
Having raised over $235M to date, led by investors such as SoftBank Vision Fund 2, and operating at global scale, we offer unparalleled opportunities to solve complex challenges and drive meaningful impact in the future of connected commerce.
If you're curious, ambitious, and energized by big ideas — Firework is the place to grow, lead, and shape what comes next. Together.
What You’ll Be Doing
Drive Strategic Growth Initiatives
Partner directly with the Chief Business Officer to identify, prioritize, and execute the company’s most important growth initiatives
Own strategic projects from initial hypothesis and analysis through execution, measurement, and iteration
Evaluate new markets, customer segments, products, partnerships, and business models that could accelerate company growth
Conduct market, competitive, customer, and financial analysis to identify new opportunities
Build business cases and translate insights into clear recommendations and action plans
Help launch and operationalize new initiatives, stepping in wherever needed to get them from 0 → 1
Operate Across the Business
Work cross-functionally with Sales, Customer Success, Marketing, Product, Finance, Operations, and other teams to move critical initiatives forward
Serve as a connective layer between the CBO and teams across the organization, ensuring priorities translate into execution
Identify organizational or operational bottlenecks and develop practical solutions
Establish operating mechanisms, dashboards, metrics, and processes that create greater accountability and visibility
Lead projects where ownership may initially be unclear and build the structure required to make them successful
Step into emerging business needs and special situations where additional leadership and problem-solving are needed
Turn Data Into Decisions
Analyze business performance, pipeline, customer behavior, market trends, and other data to identify opportunities and risks
Develop models, analyses, and dashboards that help leadership make faster, better-informed decisions
Bring structured thinking to ambiguous problems and distill complex information into simple recommendations
Track the impact of strategic initiatives and proactively adjust plans based on results
Leverage AI, automation, and emerging technology to accelerate research, analysis, execution, and internal productivity
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Firework
View Company ProfileFirework (operating at firework.com) is a video commerce platform engineered for redefining commerce. Founded in 2017 by Vincent Yang and Jerry Luk, and headquartered in San Mateo, California, Firework does X instead of Y — it provides an AI-powered video shopping experience. Under the hood, Firework's AI Video Assistant (AVA) answers customer questions and gives product advice through chat. This allows brands to create immersive and interactive customer experiences. Backed by over $269.2M in funding across 6 rounds.
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