Product Leader (Patient Journey Strategy) - 16-Week Contract
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Job Description
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Key Skills Required
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Own the Patient Journey Strategy
- Advance the vision: enhance, carry forward and adapt the existing quarterly vision and strategy for the end-to-end patient journey, from first touchpoint through consultation, diagnosis, purchase, fulfillment, therapy, renewal, and re-engagement.
- Own the roadmap: Manage and prioritize the existing roadmap across the journey, balancing patient experience, clinical outcomes, operational efficiency, and business impact.
- Get up to speed fast: Quickly build a working picture of the current-state journey across brands and systems—Shopify, Zoho CRM, Canvas Medical, NikoHealth, Customer.io, billing, and supporting integrations—so you can make informed calls from week one.
Drive Cross-Functional Alignment
- Coordinate across the product org: Align with the product managers and associates who own individual stages of the journey (including the Care Journey Product Manager) so their roadmaps stay coherent with the broader patient journey strategy.
- Partner with Engineering and Data: Partner with Engineering and Data to scope, sequence, and deliver improvements to the systems and pipelines that power the patient journey.
- Partner with Marketing: Work with Marketing to keep campaign strategy and lifecycle communications aligned with the roadmap.
- Partner with Clinical and Care teams: Collaborate with Clinical Operations, Care teams, and Customer Support to understand where patients get stuck and to design solutions that work in practice, not just on paper.
- Represent the patient journey: Communicate roadmap status and results clearly to executive stakeholders, and represent the patient’s voice in company-level planning.
Measure and Improve Outcomes
- Own the metrics: Track and report on the key metrics for the patient journey—conversion, activation, therapy adherence, renewal, and retention.
- Find the friction: Use funnel data, cohort analysis, and qualitative research to identify friction points and prioritize fixes.
- Run experiments: Continue or launch experiments across the journey, and turn results into changes to the product, the roadmap, or the underlying systems.
Leverage AI
- Accelerate the team: Champion the use of AI tools to accelerate discovery, documentation, and delivery across the product team.
- Improve the journey: Identify opportunities to use AI to personalize the patient journey and automate repetitive operational work.
Handoff and Continuity
- Document decisions: Keep clear, well-organized documentation of key decisions, roadmap changes, and stakeholder context throughout the engagement.
- Plan the transition: Prepare a thorough handoff for the returning Director, ensuring a smooth transition back at the end of the contract.
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Sleep Doctor
View Company ProfileSleep Doctor is a healthcare company specializing in sleep medicine and technology. Their primary objective is to provide individuals with comprehensive sleep solutions, aiming to enhance the quality of sleep and overall well-being. The company's team of experts, including sleep specialists and technologists, work together to deliver innovative products and services tailored to address various sleep-related issues. From sleep disorder diagnosis to treatment and prevention, Sleep Doctor is committed to helping individuals achieve a restful and rejuvenating sleep experience. With a strong focus on research and development, the company continually updates its offerings to incorporate the latest advancements in sleep technology, ensuring that customers receive the most effective and efficient sleep solutions available. By prioritizing customer comfort, satisfaction, and health, Sleep Doctor has established itself as a trusted and reputable brand in the sleep industry.
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