Lead Generation Specialist (Remote, UK-Based Employer)

You'll own the top of the sales pipeline, finding and qualifying new B2B leads for a UK-based employer. This fully remote role is based in South Africa.

The Role

You will research target companies, identify the right decision-makers, and execute outbound campaigns that initiate meaningful conversations. The quality of your research directly influences the sales team’s workflow, as qualified leads are handed over to them. Clear targets and tools will be provided to ensure success. Working hours are UK-based: 09:00–17:00 UK time (11:00–19:00 SAST), Monday to Friday.

You will integrate seamlessly into the client’s existing team from day one, with a dedicated UK-based manager, regular video check-ins, and transparent performance metrics to track progress.

Key Responsibilities

• Research and construct targeted prospect lists
• Execute outbound email and LinkedIn campaigns
• Qualify leads against predefined criteria before transferring them to the sales team
• Maintain accurate and up-to-date CRM records
• Submit weekly reports on activity, reply rates, and qualified leads

Requirements

• 1 to 2 years of experience in B2B lead generation, Sales Development Representative (SDR), or outbound prospecting
• Proven experience with LinkedIn Sales Navigator
• Familiarity with a CRM system such as HubSpot or Salesforce
• Track record of meeting or exceeding lead/metric targets
• Strong command of written English for cold outreach

Nice to Have

• Experience with outreach tools like Apollo or Lemlist
• Prior experience prospecting in the UK market

Benefits

• 100% remote work from anywhere in South Africa
• Fixed UK working hours with weekends off
• Long-term, full-time position with a UK employer
• Support from the Remote Recruitment team throughout the application and onboarding process
• Hands-on experience with UK clients and their systems