Associate Director, Market Strategy Advisory
Job Description
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About the role:
The Associate Director, Market Strategy Advisory develops and advances market strategies that improve growth, performance, and expansion across Oscar’s portfolio. You will work directly with market leadership and partners to assess market dynamics, identify opportunities, and build relevant strategies to improve performance and unlock new growth. You will lead analyses and support development of business cases for market expansion, portfolio optimization, strategic partnerships, and segment-specific opportunities.
Operating at the center of Insurance Product, Finance, Network, and Sales, you will translate complex data into clear recommendations and help shape decisions on where and how the business competes and grows. The person in this role develops strategies and transitions them to market teams for execution, requiring strong alignment, clarity, and follow-through.
You will report into the Vice President, Insurance Product Innovation and Development.
Responsibilities:
Market Strategy Advisory
- Support development of market strategies to achieve growth, retention, and performance improvement
- Analyze market dynamics, competitive positioning, and regulatory factors to inform right-to-win strategies (product, network, market share)
- Partner with market leaders to prioritize opportunities and refine local strategic plans, as part of our multi-year strategy development effort
Market Expansion & Entry
- Conduct analysis to support new market entry and expansion opportunities based on product receptivity, market sizing, competitor landscape, and regulatory considerations
- Contribute to development of business cases in partnership with corporate finance, sales, growth, network, and market leadership
- Support leadership decision-making with clear, data-driven insights
Portfolio Optimization & Performance
- Analyze product and market performance to identify optimization and remediation opportunities related to product offerings
- Support recommendations on portfolio changes, including plan positioning and market or demographic-specific adjustments
- Monitor important performance trends across markets and segments served, alongside market leadership
Strategic Partnership & Innovation Support
- Analyze opportunities across important member segments, while supporting development of segment strategies and growth opportunities
- Partner with finance, network, sales, marketing, product, and clinical to agree on opportunities and recommendations
- Translate complex analyses into clear, relevant insights for partners, while supporting transition of approved strategies for market leadership to implement
Insight Generation & Decision Support
- Summarize internal data, market intelligence, and competitive intelligence
- Develop executive-ready materials and narratives to support rapid decision-making
- Contribute to a disciplined fact-based approach to market strategic efforts
- Compliance with all applicable laws and regulations
- Other duties as assigned
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Oscar Health
View Company ProfileOscar Health is a technology-driven health insurance company that offers a unique approach to healthcare. With a focus on preventative care and personalized service, Oscar Health aims to make healthcare more accessible and affordable for its members. The company's platform uses advanced data analytics and artificial intelligence to provide patients with tailored recommendations for improving their health. By leveraging its digital infrastructure, Oscar Health is able to streamline the healthcare experience, reducing administrative burdens and empowering patients to take control of their well-being. With a commitment to transparency, simplicity, and member satisfaction, Oscar Health has established itself as a leader in the health insurance industry, providing high-quality coverage to individuals, families, and businesses across the United States.
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