Territory Sales Manager (North America - Oregon & Washington)
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Job Description
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XDS is seeking a Territory Sales Manager to join us on this ground-floor opportunity to establish XDS in the North American market. This is a hands-on, field-based sales role focused on opening new dealer accounts and getting XDS bikes on shop floors across a defined territory. You’ll be out in-market most days, walking into stores, having real conversations with shop owners and managers, and building relationships face to face.
This role is about laying the groundwork for XDS in North America and being the brand’s presence on the ground.
Territory:
The territory for this position will include Oregon and Washington. We welcome applicants from any of these states.
What You’ll Do:
- Visit bike shops regularly to introduce XDS, open new accounts, and grow relationships
- Prospect in person within your territory, including cold walk-ins
- Take deals from first conversation through initial order
- Train shop staff on product and positioning
- Keep a pulse on competitors, pricing, and local market dynamics
- Represent XDS in a professional, consistent way
You’re a Great Fit With:
- Experience in the cycling industry and with bicycle shops (mandatory)
- 5+ years of territory/regional sales experience built on relationships, not just inbound leads
- Ability to build interest and convert into sales
- Comfort and flexibility with traveling, opening doors, and starting conversations in person
- Strong organization and follow-up skills
- Background or interest in cycling or performance sports
Success Metrics (1st Year):
- Opening new dealer accounts
- Hitting agreed revenue targets
- Establishing active dealers and demo placements
- Maintaining a healthy pipeline and consistent territory coverage
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XDS (operating at xds.co) is a vertically integrated bicycle manufacturing company engineered for performance, precision, and innovation. Founded in 1995 and headquartered in Santa Monica, California, XDS specializes in designing and producing high-quality bicycles, including carbon frames, wheelsets, and complete bikes under its X-LAB performance brand. The company serves a global market with a range of products, from California beach cruisers to high-performance road, mountain, and e-bikes, catering to both casual riders and competitive cyclists. Under the hood, XDS leverages its vertically integrated manufacturing process to ensure durability, style, and cutting-edge engineering. This allows customers to experience superior comfort, speed, and reliability across diverse riding conditions. XDS is also the official sponsor of the XDS Astana Team in the WorldTour, reinforcing its commitment to elite cycling performance.
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