Senior Product Marketing Manager - US (East Coast)
Job Description
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About Immersive One
Immersive One is the leading cyber resilience solution globally, trusted by 30%+ of the Fortune 100 and ranked #1 in the Forrester Wave™ 2026. It helps organizations test and validate the performance of AI-enabled workflows, cybersecurity teams, agents, and leaders under realistic pressure, turning performance into actionable evidence for improvement, benchmarking, and readiness reporting.
Immersive partners with top brands like Citi, Pfizer, Humana, and HSBC to protect their revenues and brand reputations. Founded in 2017, Immersive has grown to over 300 employees globally, secured $180 million in funding, and is recognized as a Best Place to Work multiple times.
Immersive is the cyber proving ground for the AI enterprise, enabling organizations to adopt AI safely, develop and defend at AI speed, and validate AI agents before live deployment.
Job Overview
We're reimagining cyber resilience for organizations. As the Senior Product Marketing Manager, you'll help build Cyber Workforce & AI Resilience as a category, balancing core product marketing and sales enablement across solution areas.
Reporting to the Director of Product Marketing, you'll shape positioning and messaging, ensuring it resonates with prospects and sales teams. Your primary focus will be on ramp programs to get sales reps fluent and confident in messaging quickly.
Key Responsibilities
- Own messaging training and ramp programs for sales teams, including onboarding, live training sessions, and ongoing certification.
- Develop positioning and messaging grounded in customer, market, and competitive insights across multiple solution areas.
- Create sales-ready collateral such as battlecards, one-pagers, pitch decks, and objection-handling guides.
- Collaborate closely with Product Management to understand roadmaps and competitive differentiation, translating it into jargon-free content.
- Support product launches end-to-end, ensuring sales teams are trained and equipped before launch.
- Gather direct feedback from sales on messaging effectiveness and refine training and content accordingly.
- Track adoption and effectiveness of enablement programs and report on performance metrics.
Qualifications
You should apply if you have:
- 5-8 years of experience in product marketing, sales enablement, or related fields, ideally in B2B SaaS.
- Proven experience in building and delivering training programs for sales teams, not just producing content.
- A track record of translating technical product capabilities into simple, jargon-free messaging.
- Ability to work autonomously across multiple solution areas, prioritizing effectively as priorities shift.
- Strong cross-functional instincts to collaborate with Product, Sales, Sales Engineering, and Marketing in both the UK & US.
- Sharp writing and presentation skills to simplify complex topics.
- Nice to have: Understanding of cybersecurity, application security, or enterprise risk, and experience with enablement platforms (e.g., Highspot, Seismic, Showpad).
Work Environment
This role is fully remote and open to candidates based in the UK or US.
Company Values
Immersive’s values:
- Driven: Push boundaries of innovation and achieve ambitious outcomes swiftly.
- Inclusive: Foster a culture of diversity, open dialogue, and empathy.
- Customer Centric: Develop deep customer relationships and exceed expectations.
- One Team: Adapt and thrive in adversity, ensuring resilience for both the team and clients.
Benefits
- Share options and rewards for living company values.
- Comprehensive health, dental, and disability insurance, fully paid sick leave, and mental health support.
- 401K match of up to 5%.
- 33 holiday days, two volunteering days, 12 weeks enhanced parental leave, and birthday off.
- Flexible and remote working.
- Career and learning development opportunities.
- Monthly socials and sports clubs for a tight-knit team.
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Immersivelabs
View Company ProfileImmersivelabs is a cutting-edge technology company that specializes in creating immersive and interactive experiences. Leveraging the latest advancements in virtual and augmented reality, artificial intelligence, and data analytics, Immersivelabs crafts innovative solutions that transform the way businesses and individuals interact with information and each other. With a focus on pushing the boundaries of what is possible in the digital realm, Immersivelabs' expert team of developers, designers, and engineers collaborate to design and build bespoke applications that drive engagement, boost productivity, and foster deeper connections. From immersive training simulations that enhance skills and knowledge retention, to interactive storytelling experiences that captivate audiences, Immersivelabs' work has the potential to revolutionize industries such as education, entertainment, healthcare, and beyond. With its commitment to innovation, customer satisfaction, and continuous improvement, Immersivelabs is poised to make a lasting impact in the world of immersive technologies.
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