Senior Growth Manager

The Role

We are seeking a Senior Growth Manager to own and scale Teton’s digital growth engine.

This role will focus on building and operating the core marketing channels that drive awareness, engagement, and pipeline. You will lead the strategy and execution for email marketing, website performance, and paid media, ensuring these systems work together to create a measurable and repeatable growth motion.

You will partner closely with Sales, Product Marketing, and Territory leads to turn campaigns and product launches into structured growth programs that attract, educate, and convert senior living operators.

This role is both strategic and operational. You will design growth experiments, build the underlying systems that power them, and use data to continuously improve performance.

What You’ll Do

Own Teton’s Digital Growth Engine

Design and operate the systems that drive awareness and engagement across key digital channels including email, website, and paid media.

Develop a measurable growth model that connects marketing activity to pipeline and revenue outcomes.

Lead Email and Lifecycle Marketing

Build and manage Teton’s email programs including newsletters, product announcements, campaign distribution, and lifecycle nurturing.

Segment audiences across operators, clinical leaders, and prospects to deliver relevant messaging at the right stage of the buyer journey.

Work closely with Sales to ensure email programs support outbound motions and re-engage high intent prospects.

Optimize Website Performance

Own Teton’s website as a growth channel.

Improve conversion across key journeys such as product education, content engagement, and demo interest.

Work with design and product marketing to continuously improve messaging, landing pages, and conversion flows.

Run Paid Media and Demand Experiments

Plan and execute paid media campaigns across channels such as LinkedIn and industry publications.

Translate campaigns and launches into paid programs that drive qualified traffic and measurable engagement.

Continuously test creative, targeting, and landing page performance to improve efficiency.

Build Marketing Infrastructure

Partner with Sales Operations to ensure marketing systems are connected to CRM and reporting.

Maintain clean data, clear attribution, and strong visibility into performance across channels.

Create dashboards and reporting that allow the team to understand what is working and where to invest next.

Support Campaign Execution

Collaborate with Product Marketing and Content on campaign launches, product announcements, and industry narratives.

Translate campaign strategy into practical distribution plans across email, website, and paid channels.

Who You Are

You are a builder who enjoys turning marketing ideas into operating systems that scale.

You combine strong analytical thinking with practical execution and are comfortable owning both strategy and day-to-day channel performance.

You understand how operators and buyers engage with content online and how to guide them from awareness to meaningful engagement.

You care about measurable outcomes and use data to guide decisions and improve performance over time.

Qualifications

• 6+ years of experience in growth marketing, demand generation, or digital marketing roles

• Strong experience managing email marketing, website optimization, and paid media

• Experience operating marketing platforms such as HubSpot, marketing automation tools, and analytics systems

• Demonstrated ability to design and run growth experiments across channels

• Strong analytical skills with experience measuring marketing performance and pipeline impact

• Ability to collaborate closely with Sales, Product, and Content teams

Experience in healthcare, senior living, or regulated industries is a plus but not required.

Why Join Teton

Healthcare systems generate enormous amounts of data but much of it is invisible at the moment care is delivered.

Teton changes that.

Our platform helps care teams see what is happening earlier, respond faster, and support residents more effectively while preserving privacy and dignity.

As Senior Growth Manager, you will help bring this capability to providers around the world by building the systems that connect our product to the operators who need it most.