Sales Outreach Specialist
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Job Description
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Key Skills Required
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The Sales Outreach Specialist supports Qualicare’s home care lead campaigns, following up with families who reach out through Facebook and other campaign channels. The role answers incoming campaign inquiries, contacts new leads promptly during coverage hours, and keeps each prospect moving through a consistent follow-up cadence until an assessment is booked.
The ideal candidate is an empathetic, confident communicator who builds trust with families, asks thoughtful questions to understand care needs, and guides each conversation toward a booked assessment—while keeping accurate CRM records and giving participating agency owners clear handoff notes.
Key Responsibilities
1. Incoming Calls
Answer campaign inquiries promptly and professionally.
Gather basic information about the family’s care needs.
Identify the appropriate Qualicare franchise location for each inquiry.
2. New Lead Outreach & Follow-Up
Contact leads submitted through campaign forms (including Facebook) during coverage hours.
Follow the agreed contact cadence using calls and approved text or email channels.
Adapt outreach to each prospect’s communication preferences.
3. Assessment Booking
Schedule assessments directly in each participating agency’s approved calendar.
Coordinate with the agency owner when direct booking isn’t possible or needs approval.
4. CRM Management
Record every contact attempt, conversation, next step, and appointment.
Keep lead status and campaign source accurate and up to date.
5. Agency Handoffs & Campaign Support
Provide clear notes so owners understand the family’s needs before the assessment.
Follow up on leads that need an owner’s attention and support related campaign tasks.
Requirements
Required
- Sales experience, ideally in phone-based outreach, lead follow-up, or appointment setting.
- Excellent spoken and written English with clear, professional phone communication.
- Comfortable navigating a CRM and keeping thorough, accurate documentation.
- Availability to work within the Monday – Sunday, 9:00 AM – 9:00 PM coverage window.
Preferred
- Experience handling U.S. home care, senior care, or healthcare inquiries.
- Previous remote support experience for a U.S.-based organization.
- Handling home care inquiries with empathy and patience.
- Building trust quickly with families who are often navigating a stressful decision.
- Asking thoughtful questions to understand care needs.
- Guiding the conversation toward a booked assessment without being pushy.
- Consistent follow-through and organized, timely CRM documentation.
Attributes of a Successful Helper Hero
Empathy: You genuinely care about people and want to make a difference in their lives.
Organization: You’re a master of multitasking and can keep everything running smoothly.
Communication: You speak impeccable English. You’re a clear and friendly communicator, both written and verbal.
Tech-Savvy: You’re comfortable with business software and quick to learn new tools.
Problem Solver: You can see the big picture when resolving complex issues and follow through until they’re fully resolved.
Self-Starter: You work effectively without supervision and follow processes precisely.
Reliability: You’re dependable and punctual.
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Helper Heroes
View Company ProfileHelper Heroes is a premier, enterprise-grade staffing and virtual assistant platform engineered to orchestrate massive-scale operational support for the home care industry. Operating as a highly integrated remote workforce ecosystem, the company eliminates the operational friction of traditional, high-turnover in-house staffing by seamlessly deploying elite, rigorously trained offshore talent. Moving beyond rigid generalist virtual assistant models, Helper Heroes empowers home care agencies and healthcare franchises to dynamically scale their recruiting, scheduling, and back-office financial workflows with certified professionals. Under the hood, their sophisticated recruitment architecture and proprietary Home Care Academy natively ensure HIPAA compliance and immediate operational readiness, drastically reducing time-to-hire and scheduling gaps. What sets Helper Heroes apart is its uncompromising dedication to frictionless administrative scaling; by bridging the gap between offshore cost efficiency and specialized healthcare expertise, the firm empowers agency owners to radically optimize their overhead, eliminate operational bottlenecks, and focus entirely on delivering exceptional patient care and accelerated business growth.
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