Product Marketing Manager (AI Trust & Agentic CX Assurance) at Cyara
Job Description
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As the global leader in AI-powered customer experience assurance, Cyara helps some of the world's most recognized brands deliver seamless, reliable, and engaging interactions across voice, digital, messaging, and AI-powered channels. Every year, our platform optimizes hundreds of millions of customer journeys, ensuring businesses can confidently deliver exceptional experiences at scale.
As enterprises race to deploy agentic AI, the defining question is no longer whether AI can handle customer interactions, it’s whether those interactions can be trusted. Cyara is the confidence layer that answers that question, testing AI agents with AI agents to detect hallucinations, validate decisions, and ensure compliance before failures ever reach your customers.
What you will own
You own the marketing for specific product lines. This means the positioning, messaging that sales actually uses, launches, and the competitive story.
What you will own
- Positioning and messaging for Agentic CX assurance. Write the narrative, defend it in front of sales and product, and update it when the market moves.
- Launches. Own go-to-market for agentic AI releases end-to-end: launch tiering, enablement, content, analyst and press briefings, and post-launch measurement against pipeline targets.
- Competitive positioning. Track the vendors showing up in our deals — pure-play AI evaluation tools, CCaaS-native testing, and manual QA teams — and give sellers a straight answer on where Cyara wins and where it does not.
- Sales enablement. Build the pitch, the discovery questions, the objection handling, and the demo narrative. Sit in on calls and fix what is not landing.
- Content that carries technical weight. Solution briefs, analyst submissions, webinars, launch blogs, and conference sessions on agentic AI assurance, LLM risk, and AI governance in CX.
- Cross-functional partnership. Work daily with Product, Sales, Demand Gen, and Customer Success. Product marketing at Cyara is the connective tissue between what engineering builds and what a seller says on a call.
What we are looking for
Required
- 5+ years in B2B SaaS or AI product marketing.
- A track record of shipping launches that moved pipeline, with the numbers to show it.
- Writing and presentations that stand on its own. Concise, specific, no filler. We will ask for samples and we will read them closely.
- Comfort with technical buyers and technical product teams.
- Experience selling to enterprise accounts through a sales-led motion with long cycles and multiple stakeholders.
Bonus, and it counts for a lot
- AI Native, Agentic AI startup experience.
- CX or contact center background — conversational AI, NLU, or contact center operations.
- Experience in QA, testing, observability, or monitoring categories.
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Cyara
View Company ProfileCyara (operating at cyara.com) is a customer experience technology company engineered for customer experience assurance. Founded in 2006 by Alok Kulkarni and headquartered in Austin, Texas, Cyara helps leading brands deliver better CX with less effort, cost, time, and risk. Under the hood, Cyara uses Agentic AI to drive customer experience assurance. This allows enterprises to deploy AI agents with confidence and eradicate bad CX. Backed by over $350 million in funding from K1 Investment Management.
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