Media Buyer

We are looking for a Media Buyer to manage and optimize our Facebook and YouTube ad campaigns with the goal of scaling our accounts to achieve a 3X ROAS+ consistently.

Key Responsibilities:

• Ad Management & Scaling
  • Oversee and manage Facebook and YouTube ads, ensuring campaigns are launched, optimized, and scaled effectively.
  • Handle ad spend of over $100K/month across both platforms.
  • Stay up-to-date with platform changes, including algorithm updates, targeting options, and new campaign types.
  • Be the first line of defense for ad account issues, responding promptly to flagged ads or account suspensions.
• Funnel & Tech Management
  • Conduct daily quality checks on funnel functionality to ensure smooth performance.
  • Test all pages of the funnel to verify that they work as intended.
  • Create and manage tech integrations for funnels, such as Hyros for proper campaign attribution.
• Data & Tracking
  • Perform daily quality control (QC) of inputted data in tracking sheets, including:
  • Master Tracking Sheet
  • Ad Audit Sheet
  • Budgets and Projections Sheet
  • Identify and address anomalies or errors in data to maintain accurate tracking of live funnels.
  • Work proactively to resolve issues before they impact campaign performance.
• Ad Audits & Media Buying Decisions
  • Execute daily media buying tasks as outlined in the Ad Audit sheets.
  • Assess the effectiveness of audiences, placements, and spend allocations to refine media buying strategies.
  • Ensure decisions are data-driven and based on an in-depth understanding of current trends.

Requirements

What will you bring?

• Proven experience in managing, optimizing, and scaling Facebook and Google Ad Accounts.
• Track record of handling over $100K/month in ad spend across both platforms.
• Knowledgeable in the high-ticket coaching/consulting space.
• Familiarity with VSL call funnels and a clear understanding of Facebook and Google's algorithms.
• Methodical approach to launching, optimizing, and scaling ad campaigns.
• Strong understanding of digital marketing concepts and best practices.
• Proficiency in CRM software and marketing automation tools.
• Excellent analytical skills and attention to detail.
• Strong organizational and multitasking abilities.
• Familiarity with tracking and analytics tools.
• Ability to work collaboratively in a team environment.
• Strong communication and problem-solving skills.
• Up-to-date with the latest trends and best practices in online marketing and measurement.
• Proactive approach to identifying and addressing issues before they escalate.

Benefits

What do we offer you?

• Competitive salary package
• Full-time/40 hours a week
• Unlimited PTO
• Flexible work schedule
• Team off-sites
• Young & dynamic culture with team members across 30+ countries
• Fully Remote with a very supportive team. You have the ability to work from anywhere in the world!