Market Development Director

The Role

As a Market Development Director at REGENXBIO, you will drive regional strategy and commercial launch readiness for innovative therapies targeting rare and neuromuscular diseases. This field-based leadership role involves:

• Developing and executing targeted engagement strategies for key accounts in assigned regions.
• Establishing REGENXBIO as a trusted partner in the neuromuscular and rare disease communities.
• Leading regional business planning aligned with corporate goals and cross-functional priorities.
• Collaborating with internal stakeholders—including Sales, Medical Affairs, Patient Services, Advocacy, Marketing, and Market Access—to synthesize customer insights, inform strategic decisions, and optimize messaging and programs.
• Ensuring adequate resource allocation to drive regional business success.
• Identifying, educating, and aligning thought leaders to strategic imperatives while executing brand initiatives.
• Profiling treatment centers to assess readiness, patient care models, referral patterns, and logistical infrastructure.
• Delivering education on REGENXBIO’s products and managing end-treatment administration logistics.
• Identifying and addressing barriers to care, including infusion capacity, billing/coding challenges, and payer dynamics.
• Supporting reimbursement readiness and validating regional processes for market access.
• Cultivating strategic partnerships and referral networks to support launch and market expansion.
• Defining and tracking KPIs to measure launch execution quality and speed.
• Serving as the primary point of contact for assigned treatment centers, experts, and stakeholders.
• Driving brand awareness, engagement, and treatment adoption through innovative commercial strategies.
• Monitoring regional trends in competitive, regulatory, and payer landscapes to inform strategy.
• Championing a customer-first mindset to ensure execution reflects the needs of patients and providers.

Requirements

• Minimum of 5+ years in commercial, market development, or strategic customer engagement within biotech/pharma.
• Bachelor’s degree required (BA/BS); advanced degree (MBA, PhD, PharmD) strongly preferred.
• Proven track record in the rare disease space, ideally including neuromuscular indications.
• Experience supporting new product launches in complex therapeutic areas.
• Strong understanding of U.S. healthcare dynamics, market access, and reimbursement pathways.
• Familiarity with account-based models and stakeholder mapping in specialty care.
• Analytical thinker with the ability to extract insights from data and apply them to commercial decisions.
• Excellent communication and stakeholder management skills.
• Strategic mindset with the ability to align cross-functional teams toward shared goals.
• High ethical standards, integrity, and a mission-driven approach.
• Ability to thrive in a fast-paced, entrepreneurial environment.
• Strong initiative and problem-solving capabilities.
• Willingness and flexibility to travel up to 60% for stakeholder engagements.

Why REGENXBIO?

By joining REGENXBIO, you’ll contribute to a growing company with a passionate team dedicated to developing novel AAV gene therapies for patients in need. The company emphasizes core values like Trust, Accountability, Perseverance, and Innovation.