Fullstack Digital Marketing Manager

The Fullstack Digital Marketing Manager will lead a cross-functional Growth Marketing team specializing in Performance Advertising (Meta & Google Ads), CRM/Email Marketing, and SEO for enterprise clients in financial services, proprietary trading, hedge funds, and fintech.

This high-ownership leadership role involves developing and executing full-funnel digital growth strategies, optimizing multi-channel budgets, and driving measurable ROI, Customer Acquisition Cost (CAC), and Lifetime Value (LTV). You will act as the strategic bridge between performance execution, creative production, and executive reporting.

Key Responsibilities

• Lead, mentor, and manage specialists across Performance Ads, CRM, and SEO, fostering a high-performing, collaborative agency environment.
• Develop and execute integrated strategies across Meta Ads, Google Ads, lifecycle email marketing/automations, and organic SEO content to maximize full-funnel conversion efficiency.
• Direct campaign setup, media planning, audience targeting, and real-time optimization with a strict focus on ROI, CAC, and conversion metrics.
• Guide the CRM specialist in building customer journeys, automated drip workflows, segmentation, and retention campaigns (e.g., Klaviyo/Mailchimp).
• Oversee SEO technical audits, keyword strategies, and content pipelines to drive sustainable organic traffic acquisition.
• Manage multi-channel digital marketing budgets, ensuring optimal capital allocation across paid platforms.
• Own the reporting pipeline; analyze web analytics (GA4), ad platform data, and market trends to deliver actionable insights and executive dashboards.
• Direct the development of performance-driven creative briefs, collaborating closely with video, design, web development, sales, and PR teams to deliver high-converting assets on tight deadlines.