Communications Lead (Media & Strategy)
Job Description
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Mission:
The role exists to lead communications strategy and execution that drives awareness of LucidLink's platform across discrete target audiences (media and entertainment, enterprise IT, construction) and translates that awareness into revenue. We are looking to move beyond ad-hoc communications managed across multiple people's desks to a dedicated function that orchestrates media strategy, manages agency relationships, and tells compelling stories about customer impact and market transformation.
Outcomes (12-18 months)
- Shift LucidLink's market perception to be known as an AI company and a developer concern within one year through media coverage and storytelling
- Own the analyst relations program with Gartner and opportunistically with other analysts, teaming with Product Marketing to identify where LucidLink is well positioned, where we have opportunities, and where we need to influence perception with commercial, customer, and technology proof-points.
- Drive proactive communications by developing content strategy and editorial calendar while maintaining responsiveness to inbound media requests
- Tell market-impact stories focused on how customers transform their businesses through the platform, rather than emphasizing feature releases or product launches
- Support major product launches across a range of industries and personas including LucidLink Connect read/write, MCP server, Python SDK, and future language SDKs with communications that drive awareness and trial
Competencies
- Storytelling and media strategy skills, including ability to translate technical narratives into market-relevant stories and identify what makes LucidLink's approach different in a crowded AI landscape
- Track record of successful product launches that achieved significant visibility and generated downstream business impact, demonstrating ability to move awareness into customer acquisition
- Experience managing a six-figure budget, external agencies and vendor relationships to optimize their output without hands-on involvement in day-to-day media pitching
- Ability to conduct internal coordination and stakeholder management, ensuring timely access to company leaders, customer references, and strategic messaging
- Domain familiarity with media and entertainment preferred but not required; demonstrated understanding of enterprise IT or similar complex B2B sales environments valued
- “Portfolio” or concrete examples of past campaigns, repositioning efforts, or market entry launches showing specific ownership and measurable results
- Comfort with fast-moving, reactive work alongside proactive planning, including ad-hoc media requests and tight turnaround times mixed with longer-term strategic initiatives
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LucidLink
View Company ProfileLucidLink is a premier, enterprise-grade cloud-native file-streaming powerhouse engineered to orchestrate massive-scale creative workflows and intelligent, frictionless media-collaboration ecosystems. Operating as the global "storage-as-a-service" hub for high-performance teams, the company eliminates the operational friction of traditional, legacy sync-and-share models—which frequently suffer from time-consuming file downloads, versioning disasters, and disconnected collaborative pipelines—by seamlessly deploying advanced streaming-telemetry, rigorous zero-knowledge encryption architectures, and cohesive cross-platform integration frameworks. Moving beyond rigid legacy storage paradigms, LucidLink empowers global creative enterprises—including leaders in broadcast, advertising, and post-production—to dynamically synchronize their multi-gigabyte media pipelines, remote-editing workflows, and real-time collaboration with elite, scalable, and audit-ready execution. Under the hood, their sophisticated proprietary operational infrastructure—bolstered by a cloud-native file system that mounts as a local drive—natively manages complex global multi-region data ingestion, instantaneous on-demand data streaming, and compliance-hardened security workflows, providing the necessary operational foundation to support the modern, high-velocity digital-production economy. What sets LucidLink apart is its uncompromising dedication to frictionless "storage-orchestration"; by bridging the gap between highly technical, performance-intensive video-editing demands and accessible, high-velocity workstation-centric interfaces, the firm empowers modern commercial and creative organizations to radically accelerate their production-velocity, eliminate systemic file-management bottlenecks, and build an unassailable foundation for continuous commercial and institutional success in the modern, AI-transformed global-media landscape.
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