Centralised Advertising Operations Assistant (Music & Entertainment Industry)

Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Their cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics to content production.

The role of Centralised Advertising Operations Assistant involves handling exciting digital campaigns across APAC for a client in the music and entertainment industry. The position requires bringing ads to life through smart platform execution, automation, and creative problem-solving to help artists connect with fans everywhere.

The Role:

• Handle the full daily campaign setup, asset upload, and audience configuration workload across all major self-service advertising networks.
• Collaborate with agency partners to verify tracking pixels, custom conversion tags, and attribution scripts across platforms, ensuring accurate performance capture.
• Deploy automated spreadsheets and text configuration macros to rapidly upload, launch, and update large volumes of multi-lingual ad variations.
• Run continuous ad account quality checks, auditing targeting parameters, correcting metadata errors, and adjusting scheduling variables.
• Coordinate with upstream creative and content teams to pull processed creative assets seamlessly into live ad sets.
• Ensure click-through metrics, tracking codes, and campaign parameters feed cleanly into the central data backend to support predictive analytics models.