Strategic Sales Director
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POSITION SUMMARY
We’re on the hunt for a dynamic salesperson to join our fast-growing company as we disrupt a legacy industry and go head-to-head with enterprise cloud giants. As a Strategic Sales Director, you’ll play a critical role in driving new business and shaping our continued success. Reporting directly to the SVP of Sales, this position offers the unique opportunity to own your pipeline, engage senior decision-makers, and close complex, high-value SaaS deals.
YOU WILL
- Drive strategic growth by self-sourcing and qualifying enterprise opportunities within a vertical and semi-regional focus. Target industries include retail, digital publishing, gaming, travel, and hospitality.
- Lead high-value, consultative sales cycles, consistently closing seven-figure SaaS deals by aligning Cordial’s solutions with the business needs of executive stakeholders.
- Engage and influence senior leaders (CMOs, CTOs, VPs of Digital/Ecommerce, and Product/Customer Experience Executives) by leveraging deep industry expertise and high EQ.
- Develop and maintain a strong pipeline, accurately forecasting opportunities across marketing, IT, and leadership functions within enterprise accounts.
- Leverage marketing and event-generated leads while taking a proactive 'hunter' approach to source and close net new ARR.
- Identify and develop strong champions, navigate complex layered buyer environments, execute technical selling, and master Cordial’s platform to deliver value-driven solutions that differentiate us in the market.
- Collaborate cross-functionally with Sales Engineering, Product, Marketing, and Leadership teams to accelerate deal cycles and ensure seamless client transitions.
- Consistently exceed revenue targets, executing a disciplined and strategic sales approach.
ABOUT YOU
- 8+ years of experience selling complex SaaS solutions with a proven track record of self-sourcing and closing enterprise deals exceeding $1M.
- Experience in ESP, Personalization, CDP, or adjacent MarTech industries is preferred.
- Deep network within B2C organizations, engaging executives in digital, eCommerce, marketing, and customer experience roles.
- Strategic and consultative sales mindset, with a passion for problem-solving and value-driven selling.
- A technical seller at heart, able to navigate conversations with both marketing and IT stakeholders.
- Highly disciplined and self-motivated, with a track record of generating opportunities and exceeding quotas.
- A team-first leader, balancing ambition with humility, and thriving in a fast-paced, high-growth environment.
- Driven by curiosity and continuous learning, with the ability to adapt to new technologies and market shifts.
- Location: Mountain or West Coast
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Cordial
View Company ProfileCordial (operating at cordial.com) is a cross-channel marketing platform engineered for enterprise brands to deliver hyper-personalized customer engagement across email, SMS, and push notifications. Founded in 2014 by Jeremy Swift and headquartered in San Diego, CA, Cordial disrupts traditional marketing automation by unifying fragmented channels into a single, data-driven infrastructure. Unlike legacy tools that silo messaging or rely on rigid workflows, Cordial’s platform leverages real-time data integration and AI-agnostic architecture to ensure agents and systems can collaborate seamlessly. This empowers marketers to orchestrate omnichannel campaigns that adapt dynamically to customer behavior, fostering deeper connections and measurable growth. Backed by a $50M Series C funding round, Cordial continues to expand its global footprint while redefining how brands engage customers at scale.
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