Social Media & Community Specialist
Job Description
Key Skills Required
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Responsibilities
Social Media & Strategy (Core)
- Manage and grow Truelogic’s and the CEO’s social media accounts.
- Develop and execute content strategies aligned with business objectives.
- Plan, create, and schedule content across different platforms.
- Adapt tone of voice based on each channel (LinkedIn, X, etc.).
- Identify opportunities on new platforms (Reddit, Twitch, etc.).
Community Management
- Monitor and actively engage with the community (comments, messages, mentions).
- Foster relevant conversations within the B2B tech ecosystem.
- Manage feedback and online reputation.
Content & Copywriting
- Write compelling copy aligned with brand positioning.
- Translate technical concepts into clear and engaging content for B2B audiences.
- Support the creation of visual and multimedia content (plus).
Analytics & Performance
- Monitor social media metrics (engagement, growth, reach).
- Generate performance reports and propose improvements.
- Support data analysis for continuous optimization.
Marketing Automation & HubSpot Support
- Support the execution of digital strategies within HubSpot (Marketing Hub and CMS).
- Assist in managing lists, workflows, and email campaigns as needed.
- Provide support in implementing initiatives defined by the Growth Marketing team.
- Assist in building reports and dashboards (GA4, Looker Studio).
Qualifications and Job Requirements
Must-have
- Experience in Social Media / Community Management (ideally in B2B tech or the US market).
- Experience managing and growing the social media presence of a CEO or high-level executive.
- Excellent written and verbal communication skills in both English and Spanish.
- Experience creating and executing content strategies.
- Analytical mindset with experience tracking and interpreting social media metrics.
- General knowledge of digital tools and social media platforms.
- Hands-on experience managing paid media campaigns on LinkedIn.
- Tech-savvy, with a strong understanding of current digital trends, tools, and platforms.
Nice to have
- Experience supporting tools such as HubSpot.
- Knowledge of Google Analytics 4.
- Experience with Looker Studio.
- Basic knowledge of HTML and CSS.
- Experience with paid media campaigns across other platforms.
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Truelogic
View Company ProfileTruelogic is a forward-thinking technology company that specializes in providing innovative software solutions and services. With a strong commitment to delivering high-quality products, the company has established itself as a trusted partner for businesses seeking to enhance their operations and drive growth. Truelogic's team of experienced professionals leverages cutting-edge technologies to develop tailored solutions that cater to the unique needs of its clients. From custom software development to IT consulting, the company's comprehensive range of services is designed to help organizations streamline their processes, improve efficiency, and stay ahead of the competition. With a passion for innovation and a customer-centric approach, Truelogic is dedicated to making a positive impact on the industries it serves. As a company, Truelogic values transparency, integrity, and collaboration, fostering long-term relationships with its clients and partners. With its expertise and dedication to excellence, Truelogic is poised to continue making significant contributions to the technology landscape.
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