Senior Product Content Manager

Content is a critical part of the Trial Flow experience. It helps participants understand what to expect, complete key actions and engage confidently throughout their clinical trial journey. Our content spans written, audio, video and product UI experiences for children, teenagers, caregivers and adult participants around the world.

In your role, you will lead our approach to content across the product, developing the strategy, standards and guardrails that enable us to deliver high-quality, effective content at scale, on time and on budget. You will work closely with Product, Delivery, Clinical, Design and other teams to align content priorities and approaches with participant needs, product goals and business priorities.

You will be accountable for the effectiveness of our end-to-end content capability, from how content is designed and generated through to clinical review, publishing and localisation. You will line manage the Content Co-ordination Manager and Localisation Manager, oversee the outputs of freelancers and other contributors, and work with internal subject matter experts to ensure content is accurate and effective.

This role is right for someone who enjoys setting direction and creating effective ways of working, but is equally comfortable getting stuck in when needed. You might experiment with AI prompts and workflows, shape product UI content, improve a process or tackle a complex content challenge yourself.

If you are looking for a primarily editorial or copywriting role where most of your time is spent creating content yourself or your background is primarily in Marketing content roles, this is unlikely to be the right role for you.

Responsibilities

Content strategy and content experience

• Develop and evolve our content strategy in collaboration with Product, Clinical, Discovery, Design, Commercial and other stakeholders, aligning participant needs, product strategy and business priorities.

• Drive a commercially sustainable approach to content, maximising reuse and efficient adaptation while ensuring costs and margins inform pricing decisions.

• Refine the principles, guidelines and guardrails to enable consistent, high-quality content decisions.

• Evolve the content experience across Little Journey and Trial Flow, including educational, support, coping and product UI content.

• Identify opportunities for content to improve participant outcomes, product engagement and customer value, working with Product and Design to incorporate these into product discovery and development.

• Develop how we use AI alongside human expertise to generate and iterate high-quality content, experimenting with prompts, models and workflows while putting appropriate guardrails and clinical validation in place.

Content quality and delivery

• Own Content Delivery, working closely with Delivery to ensure content is delivered on time, on budget and to our quality benchmarks.

• Establish and maintain proportionate standards, governance and approval processes that ensure content is accurate, appropriate and consistent without creating unnecessary barriers to delivery.

• Manage complex content lifecycles, ensuring content moves effectively from identified need through generation, expert review, publishing, delivery, versioning, and archival.

• Provide content judgement where participant, clinical, product or commercial requirements need to be balanced.

• Continuously improve how content is structured and delivered, using better processes, tooling, automation and reuse to increase efficiency and scalability.

Localisation

• Be accountable for the effectiveness of our localisation capability and strategy, ensuring it delivers the required quality, scalability and cost-effectiveness as Little Journey grows internationally.

• Set clear outcomes and priorities for localisation and support the Localisation Manager to deliver them.

Influencing and Collaboration

• Line manage and develop your team, setting clear outcomes and enabling them to take ownership of delivery.

• Work directly with client stakeholders where needed to align content plans, manage feedback and resolve content-related issues.

• Commission and oversee freelancers and external contributors, ensuring clear briefs, expectations and quality of outputs.

• Work closely with key internal stakeholders to create alignment around content priorities and decisions, ensuring content is championed across roadmaps, projects, engagements and company priorities.

Measurement and continuous improvement

• Define appropriate measures of content effectiveness and operational metrics within Little Journey's existing data framework, connecting content performance to relevant company and product metrics.

• Use participant feedback, product and behavioural data, operational insights and stakeholder input to identify and prioritise improvements.

• Measure whether changes to content, localisation, tooling and ways of working are improving outcomes, quality, efficiency or cost.