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Product Marketing Alliance
Marketing & Sales 1h ago

Sales Development Representative (SDR) - Remote Freelance/Contract Role

Product Marketing Alliance
United StatesUnited States
Freelance
Not Disclosed
Mid-Level

Job Description

Key Skills Required

Master these to land this role

HubSpotSales RepresentativeLinkedIn Sales NavigatorOutbound ProspectingLead Generation

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We’re looking for a Sales Development Representative (SDR) based in the US to support our Sponsorship Sales team, focusing on generating and qualifying leads across our events and digital sponsorship portfolio.

This is a remote freelance/contract role, designed to expand our reach across US time zones and drive new business opportunities within North America.

You’ll play a key role in building pipeline, identifying target accounts, engaging decision-makers, and booking high-quality meetings for our senior sponsorship sales team.

This role is ideal for someone who thrives in high-volume outreach, fast-paced sales environments, and early-stage conversations that open doors.

Key Responsibilities:

  • Lead Generation: Research and identify high-potential companies and decision-makers using LinkedIn, CRM data, and sales intelligence tools.

  • Outbound Prospecting: Conduct high-volume outreach (email, calls, LinkedIn) to book qualified meetings for the sponsorship sales team.

  • Qualification: Engage prospects through discovery calls to assess fit, needs, and timelines, qualifying opportunities for senior sales reps.

  • CRM Management: Maintain accurate records and notes in HubSpot, ensuring all leads and interactions are properly tracked and followed up.

  • Collaboration: Partner closely with senior sponsorship executives and marketing to refine outreach messaging and target lists.

  • Performance Goals: Consistently meet weekly and monthly KPIs for qualified meetings booked, outreach volume, and lead conversion.

  • Market Awareness: Stay informed on key industry trends in SaaS, martech, and B2B events to better tailor outreach and identify new opportunities.

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Product Marketing Alliance

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Product Marketing Alliance (operating at productmarketingalliance.com) is a professional community and education platform engineered for product marketers worldwide. Founded in February 2019 and headquartered in San Francisco, California, PMA serves as a centralized hub for networking, skill development, and industry collaboration—addressing the fragmented nature of product marketing resources. Under the hood, the platform combines online resources, 24/7 communities, global events, certifications, mentorship programs, and job listings to foster continuous learning and peer engagement. This allows product marketers to access curated content, connect with industry peers, and accelerate career growth through structured programs and real-world expertise. While specific funding details are not publicly disclosed, the organization has demonstrated operational scale with over 50,000 members and a revenue stream exceeding $1 million annually.

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