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Marketing & Sales 17h ago
Growth Marketing Channel Manager
United StatesFull-time
Not Disclosed
Senior-Level
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Job Description
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The Role
As a Growth Marketing Channel Manager at OnePay, you will drive customer acquisition by owning paid social channels and scaling efficient growth across TikTok, Meta, and Google channels. You will:
- Own day-to-day execution and optimization of paid campaigns across TikTok, Meta (Facebook and Instagram), and Google (UAC, Search, PMax, YouTube)
- Manage budgets, targeting, and bidding strategies to drive efficient acquisition across CPA, ROAS, and conversion goals
- Run high-volume creative testing in partnership with Social and Creative teams, rapidly iterating and scaling top-performing ads
- Analyze campaign performance and take decisive action by scaling winners and optimizing or pausing underperforming campaigns
- Collaborate with Operations, Analytics, and Growth teams to improve tracking, attribution, and full-funnel performance
- Build AI native strategies for testing and execution
You Bring
- 5+ years of experience in performance marketing, paid social, or growth marketing in a B2C or fintech environment
- Hands-on experience managing and scaling campaigns across Paid Social and Google Platforms
- Strong analytical skills with experience optimizing toward CPA, ROAS, and conversion metrics
- Proven ability to run structured creative testing and translate insights into scalable growth strategies
- Experience working cross-functionally with analytics, product, and creative teams
- AI fluency in daily workflows
- Drive and proactivity – everyone here is a builder and executor
What We Offer
- Competitive base salary, stock options, and health benefits from Day 1
- 401(k) plan with company match
- Remote-friendly (US), flexible time off (FTO), and opportunities for growth
- A high-growth, mission-driven, inclusive culture where your work has real impact
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