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Marketing & Sales 17h ago

Growth Marketing Channel Manager

United StatesUnited States
Full-time
Not Disclosed
Senior-Level

Job Description

Key Skills Required

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The Role

As a Growth Marketing Channel Manager at OnePay, you will drive customer acquisition by owning paid social channels and scaling efficient growth across TikTok, Meta, and Google channels. You will:

  • Own day-to-day execution and optimization of paid campaigns across TikTok, Meta (Facebook and Instagram), and Google (UAC, Search, PMax, YouTube)
  • Manage budgets, targeting, and bidding strategies to drive efficient acquisition across CPA, ROAS, and conversion goals
  • Run high-volume creative testing in partnership with Social and Creative teams, rapidly iterating and scaling top-performing ads
  • Analyze campaign performance and take decisive action by scaling winners and optimizing or pausing underperforming campaigns
  • Collaborate with Operations, Analytics, and Growth teams to improve tracking, attribution, and full-funnel performance
  • Build AI native strategies for testing and execution

You Bring

  • 5+ years of experience in performance marketing, paid social, or growth marketing in a B2C or fintech environment
  • Hands-on experience managing and scaling campaigns across Paid Social and Google Platforms
  • Strong analytical skills with experience optimizing toward CPA, ROAS, and conversion metrics
  • Proven ability to run structured creative testing and translate insights into scalable growth strategies
  • Experience working cross-functionally with analytics, product, and creative teams
  • AI fluency in daily workflows
  • Drive and proactivity – everyone here is a builder and executor

What We Offer

  • Competitive base salary, stock options, and health benefits from Day 1
  • 401(k) plan with company match
  • Remote-friendly (US), flexible time off (FTO), and opportunities for growth
  • A high-growth, mission-driven, inclusive culture where your work has real impact

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