Job Description
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About the Role
We are looking for a GoHighLevel Administrator to manage, optimize, and support our GoHighLevel platform and related CRM operations. This person will be responsible for maintaining workflows, automations, pipelines, integrations, and day-to-day platform functionality to ensure our systems operate efficiently and reliably.
The ideal candidate is highly organized, technically capable, and comfortable troubleshooting issues, building automations, and continuously improving CRM processes. You should be able to work independently, manage multiple priorities, and translate business requirements into effective GoHighLevel solutions.
Key Responsibilities
Administer and maintain the GoHighLevel platform, including accounts, users, pipelines, opportunities, calendars, forms, and settings.
Build, manage, and optimize workflows, automations, triggers, campaigns, and sequences.
Create and maintain lead capture forms, surveys, landing pages, calendars, and other GoHighLevel assets.
Configure and manage CRM pipelines, stages, tags, custom fields, and lead-management processes.
Monitor automations and troubleshoot issues to ensure workflows and integrations function correctly.
Set up and maintain integrations between GoHighLevel and third-party tools.
Support email, SMS, and other communication campaigns within the platform.
Manage contact data, including imports, segmentation, organization, and data quality.
Identify opportunities to automate repetitive processes and improve operational efficiency.
Collaborate with internal teams to understand business requirements and implement solutions within GoHighLevel.
Test new workflows, automations, and integrations before deployment.
Monitor system performance and proactively identify potential issues.
Document CRM processes, workflows, and configurations for internal use.
Provide technical support and training to team members using GoHighLevel.
Stay current with GoHighLevel features, updates, integrations, and best practices.
Required Qualifications
2+ years of hands-on experience administering GoHighLevel (GHL).
Strong knowledge of GoHighLevel CRM, workflows, automations, pipelines, campaigns, calendars, forms, and reporting.
Experience building and troubleshooting complex workflows and automation sequences.
Experience with third-party integrations and tools such as Zapier, Make, webhooks, APIs, or similar platforms.
Strong understanding of CRM and lead-management processes.
Experience working with databases, contact segmentation, custom fields, tags, and data organization.
Strong troubleshooting and problem-solving skills.
Excellent attention to detail and organizational skills.
Ability to manage multiple projects and priorities independently.
Strong written and verbal English communication skills.
Preferred Qualifications
Experience with GoHighLevel SaaS Mode / Agency accounts.
Experience working with webhooks, APIs, or basic API concepts.
Familiarity with HTML/CSS and basic JavaScript.
Experience integrating GoHighLevel with tools such as CRMs, payment platforms, communication tools, scheduling platforms, or lead-generation systems.
Experience with digital marketing, sales funnels, lead generation, or marketing automation.
Experience documenting technical processes and creating SOPs.
GoHighLevel certifications or relevant platform training.
What We’re Looking For
Automation mindset: You look for ways to reduce manual work and improve processes.
Problem solver: You can investigate issues, identify root causes, and implement solutions.
Detail-oriented: You understand that a small configuration error can impact an entire workflow.
Proactive: You identify potential issues and opportunities before they become problems.
Independent: You can take ownership of tasks and projects with minimal supervision.
Collaborative: You can communicate technical concepts clearly to both technical and non-technical stakeholders.
Continuous learner: You stay up to date with new GoHighLevel features and automation capabilities.
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View Company ProfilePuzzle (operating at puzzle.tech) is a staffing and technical platform engineered for helping businesses scale by providing access to top-tier Latin American engineers. Founded in 2019 by unknown founders and headquartered in Wilmington, DE, Puzzle specializes in connecting U.S. startups and scaling tech companies with pre-vetted, time-zone aligned, and ready-to-build Latin American software engineers. Under the hood, Puzzle's AI-native accounting software automates bookkeeping with real-time financial insights and seamless integrations. This allows accounting firms and startups to streamline their financial management. Backed by venture funds and a syndicate of 100s of venture-backed CFOs.
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