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SonicWall
Marketing & Sales 1d ago

Field Marketing Senior Analyst, Brazil

SonicWall
BrazilBrazil
Full-time
Not Disclosed
Mid-Level

Job Description

Key Skills Required

Master these to land this role

Event PlanningMarketing AutomationB2B MarketingData AnalyticsStakeholder Management

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General Description:

SonicWall is hiring a Field Marketing Senior Analyst, Brazil to own the planning, development, and execution of all marketing activities across the region - both direct and indirect through resellers and distributors.

You will partner closely with the Brazil sales leadership team to build a marketing plan that supports the region's revenue goals, and own both the strategy and hands-on execution across the full marketing mix - digital campaigns, social, webcasts, events, and PR - along with the analysis that proves what's working.

We're a small, tightly-knit team and we're looking for someone energetic and entrepreneurial who thrives working autonomously but genuinely enjoys collaborating - building relationships across countries, continents, and cultures with a strong team spirit.

Responsibilities include:

  • Define and execute an integrated marketing plan in partnership with partners and distributors across Brazil, driving partner recruitment, enablement and demand generation marketing initiatives.
  • Lead the end-to-end planning and execution of partner-led and SonicWall-led field events including industry events and webinars.
  • Work side by side with the Brazil sales team to understand pipeline needs and business priorities, translating them into targeted marketing actions that directly support revenue growth.
  • Collaborate with subject matters experts to localize content and messaging that resonates with the Brazilian market.
  • Track, analyze and report on activity performance, marketing ROI and contribution to sales pipeline. Manage budget execution aligned to regional strategy.
  • Coordinate public relations and outreach initiatives in the local market.

Qualifications:

  • 3+ years of experience of B2B marketing experience, ideally including channel/partner marketing and exposure to the IT security or broader enterprise tech industry.
  • Proven track record in the event planning and execution (in person and virtual).
  • Hands-on experience with marketing automation (Hubspot or similar), Salesforce and design applications.
  • Excellent analytics mindset, comfortable turning data into actionable insights.
  • Outstanding communication and stakeholder management skills.
  • Exceptional written Portuguese-native level grammar, spelling and style; able to review, correct and elevate the translated content to a publication-ready standard.
  • Strong understanding of linguistic nuance and cultural adaptation, ensuring global materials feel natural and compelling to a Brazilian audience.
  • Proven experience managing external agencies.

Languages:

  • Portuguese: Native
  • English: Fluent
  • Spanish: Beneficial for regional communication across LATAM

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SonicWall is a renowned cybersecurity company that specializes in providing comprehensive security solutions to protect organizations from evolving threats. Founded in 1991, the company has established itself as a leading provider of network security, secure mobile access, and email security products. With a strong focus on innovation and customer satisfaction, SonicWall offers a range of products and services designed to safeguard businesses, governments, and individuals from various types of cyber threats. The company's product portfolio includes firewalls, unified threat management (UTM) appliances, virtual private networks (VPNs), and security software, all of which are designed to provide real-time protection against malware, viruses, and other types of cyber threats. SonicWall's solutions are designed to be scalable, flexible, and easy to use, making them an ideal choice for organizations of all sizes. The company's commitment to delivering high-quality products and exceptional customer support has earned it a reputation as a trusted and reliable partner in the cybersecurity industry. With a strong presence in the global market, SonicWall continues to innovate and expand its offerings to meet the evolving needs of its customers.

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Field Marketing Senior Analyst, Brazil at SonicWall