B2B SEO/AEO Lead

About the role

ElevenLabs is building the most advanced AI audio platform in the world. Millions of creators, developers, and businesses use our products, and organic search and our website are among the most important sources of new users and customers at the company.

That organic engine was built primarily for our Creative Platform and self-serve users. This role builds the B2B one.

We are looking for a B2B SEO/AEO Lead to own organic growth for the business buyer across everything we sell — our Agents platform, our developer and API products, and our enterprise offering. Agents is the most immediate opportunity and where you would start, but the mandate is the whole B2B surface: the low-volume, high-intent keywords business buyers actually search, the pages and content that capture them & our visibility inside ChatGPT, Gemini and other answer engines.

This is a hands-on, highly autonomous role. You will do your own keyword research, build and improve pages yourself, vibe code the tooling you need, write and direct content, and analyse your own impact.

The right person has done SEO for a B2B software company where the goal was pipeline rather than sessions. You are comfortable justifying a page with modest search volume because you know what those visitors are worth, and you are as comfortable with the AI search surface as with Google. You use AI as your primary means of production, and you have a quality bar high enough that it never shows.

What you will do

• Own the low-volume, high-intent keyword universe for our B2B products — starting with Agents, then across API and enterprise
• Own AEO and the approach to measuring it effectively
• Build and ship pages yourself and with the help of growth engineers, including programmatic page sets across verticals, use cases and comparison intents
• Turn new product launches, use cases and customer stories into pages, FAQs and content, working directly with our product marketing managers
• Help direct the B2B half of our content calendar with our Growth Content Writer
• Build the reporting that makes B2B organic impact legible, and report it in pipeline

Requirements

• Experience owning SEO for a B2B software company
• Strong keyword judgment at the bottom of the funnel
• Hands-on and independent: comfortable working with AI tools, vibe coding, improving existing tooling & shipping fast
• Real, current experience improving visibility in AI search
• Comfortable with content: you can write, brief and edit to a high standard

Bonus

• Programmatic SEO at scale
• Experience marketing to both developers and business buyers
• Experience in voice AI, CX, contact centre, or developer tools categories
• Experience working alongside a B2B sales team and translating buyer conversations into content
• Multi-language and international SEO
• A portfolio of side projects, automations or programmatic sites you have launched

Growth potential

We believe in hiring the best talent in the world to make an impact in the right role at the right time. At ElevenLabs, strong performance creates opportunities for growth. Here are some of the career paths you can expect after excelling in this role:

• Own B2B organic growth as a function, with a team of writers and page builders
• Lead the strategy and technical direction for organic and AI search across all of ElevenLabs
• Expand into broader ownership of the B2B growth funnel
• Take ownership of company-level acquisition and pipeline metrics

Location

This role is remote and can be executed globally. If you prefer, you can work from our offices in London, New York, Madrid, Warsaw and many more.