Ethena

Ethena is a highly disruptive, modern HR Tech and compliance training platform fundamentally designed to eliminate the notoriously boring, "cringe-worthy" corporate training experience. Founded in 2019 by Roxanne Petraeus and Anne Solmssen, and operating as a fully distributed company (with roots in Brooklyn, New York), Ethena completely transforms how organizations deliver essential workplace education. Under the hood, the platform leverages an AI-powered Learning Management System (LMS) that automates training assignments by seamlessly syncing with existing HRIS tools. It delivers bite-sized, highly engaging, and localized content covering critical areas like Sexual Harassment Prevention, Cybersecurity, Data Privacy, DEI, and Code of Conduct. Their primary target audience spans aggressive, forward-thinking People Ops, IT, and Compliance teams at global tech giants—including Figma, Notion, Zendesk, and Pinterest—who desperately need to achieve 100% compliance without draining employee morale. What sets Ethena apart in the legacy corporate training landscape is its seamless delivery via Slack and email, AI-driven course building, and robust anonymous reporting and case management tools; ultimately turning mandatory compliance into a dynamic, brand-aligned experience that actually builds ethical and inclusive company cultures.