Celsius Holdings

Celsius Holdings, operating at celsius.com, is a global functional beverage company specializing in premium energy and fitness drinks. Founded as a leader in the better-for-you beverage sector, the company is headquartered in Boca Raton, Florida, and has redefined the energy drink market by offering products like CELSIUS®, Alani Nu®, and Rockstar Energy®. Unlike traditional energy drinks laden with artificial additives, high-fructose corn syrup, and excessive sodium, Celsius delivers essential energy with zero sugar, no artificial preservatives or flavors, and minimal sodium. Its formulations prioritize clean ingredients, catering to health-conscious consumers seeking performance without compromise. The brand’s marketing emphasizes vitality, fitness, and sustainability, resonating with athletes, gym-goers, and wellness enthusiasts. With a revenue surge exceeding $1.3 billion in 2023, Celsius has solidified its position as a dominant player in the beverage industry, blending innovation with consumer-centric health values.