Vice President of Finance, Head of FP&A

As Vice President of Finance, Head of FP&A, you will build and lead the financial planning and analysis function that gives Vital Farms an accurate, forward-looking view of performance. Reporting to the Chief Financial Officer, you’ll convert strategy into executable financial plans, help every function operate within approved budgets, and enable timely, stakeholder-conscious decisions that support durable profitability and responsible growth. This is a hands-on player/coach role: you’ll set direction and develop your team while staying close enough to the work to inspect models, pressure-test assumptions, and personally unblock critical analyses.

What You’ll Do:

Lead enterprise planning and forecasting:

• Develop and lead an integrated, driver-based annual operating plan, long-range plan, and latest-estimate process aligned with company strategy.
• Connect demand, supply, pricing, trade, mix, cost, capacity, working capital, capital spending, and financing into clear scenarios and recommendations.
• Improve forecast quality by establishing transparent assumptions, risks and opportunities, scenario ranges, and accountable actions.

Create an integrated performance-management system:

• Bring KPI scorecards, business reviews, forecasts, functional P&Ls, Board reporting, and action tracking together around consistent data and definitions.
• Provide concise, accurate reporting and variance analysis that clearly explains what happened, why it happened, what may happen next, and what decisions are required.
• Partner with leaders across the company to establish clear financial priorities, decision rights, operating rhythms, and ownership.

Strengthen decision support and financial stewardship:

• Build practical decision frameworks for pricing, trade, customer and channel profitability, portfolio choices, demand and supply balancing, cost programs, capital investments, and strategic initiatives.
• Maintain clear enterprise views of revenue, gross margin, EBITDA, cash, liquidity, and major business drivers; identify risks and performance leakage early.
• Balance near-term financial outcomes with the long-term health of farmers, Crew members, customers, consumers, communities, animals, and shareholders.

Partner across the enterprise:

• Build trusted relationships with Sales, Marketing, Egg Production, Supply Chain, Operations, Strategy, Accounting, IT, Investor Relations, People, and executive leadership.
• Present clear, decision-oriented analyses and recommendations to senior leadership and the Board of Directors.
• Translate complex financial and operational information into practical choices for financial and non-financial stakeholders.

Build scalable capabilities and a high-performing team:

• Lead, coach, and develop the FP&A team while setting clear priorities, accountability, and sustainable operating expectations.
• Partner with IT and Accounting to improve finance data architecture, automate recurring reporting and forecasting, strengthen controls, and expand self-service insights.
• Remain close enough to the work to inspect models, pressure-test assumptions, solve day-to-day problems, and personally unblock critical analyses.

What You Bring to the Table:

• A Bachelor’s degree in finance, accounting, economics, or related field; MBA, CPA, or CFA preferred but not required.
• 12+ years of progressive finance experience, including significant FP&A leadership responsibility.
• Ability to travel approximately 10-20% based on business needs.
• Public-company fluency, including executive and Board reporting, SEC/GAAP awareness, and investor- or lender-facing support.
• Experience in CPG, retail, hospitality, agriculture, or another demand- and margin-driven environment with customer, channel, pricing, mix, trade, and supply complexity.
• Direct experience balancing demand and constrained supply, including scenario planning, allocation decisions, pricing/trade levers, and margin/cash tradeoffs.
• A demonstrated hands-on player/coach pattern: comfortable operating in a lean organization, staying close to the details, and personally improving critical work while also delegating and building bench strength.
• Forward-looking analytical rigor: building driver-based views, testing assumptions, and identifying revenue, margin, cash, and execution risks early.
• Clear, courageous communication: able to state what is known, unknown, and required, and to protect truth in reporting under pressure.
• Advanced proficiency in financial software and systems, including ERP and data visualization tools.
• You’re no hero – You know the power of teamwork and celebrate the work of others before your own.
• You give a sh*t – You believe in acting like an owner and making Vital Farms a place to be proud of.
• You raise the standards – You know growth can be hard, but you strive to improve yourself and others each day.
• You can walk in someone else’s boots – You seek to understand others’ viewpoints and think you get to better answers by sitting on the same side of the table.
• You don’t walk on eggshells – You’re not afraid to leave the bullsh*t behind and have honest conversations.
• We recognize that talent comes in many forms. Even if you don’t meet every requirement, we encourage you to apply. You may have strengths we haven’t yet considered!