Senior Product Marketing Manager
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Job Description
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We're looking for a Senior Product Marketing Manager to own positioning, messaging, and go-to-market strategies across our model APIs, serverless compute, and dedicated capacity. You'll translate our technical capabilities into clear propositions that help customers understand what to use, why it matters, and how to get started.
This is a hands-on role. You'll interview customers, collaborate with engineers, create product marketing content, and enable Sales, working closely with Product, Engineering, Growth, and Ecosystem teams.
What you’ll do
- Own positioning and messaging across model APIs, serverless, and dedicated compute, developing differentiated value propositions for priority segments and use cases.
- Translate technical capabilities into customer value, highlighting cost, performance, reliability, and time to deployment, backed by clear evidence.
- Conduct customer and competitive research to understand workloads, buying criteria, objections, alternatives, and market opportunities.
- Lead go-to-market and product launches, coordinating messaging, demos, product pages, and customer communications across teams.
- Create compelling product marketing content, including product pages, use-case narratives, presentations, competitive comparisons, and customer stories.
- Enable Sales with pitch materials, discovery guidance, and objection-handling resources.
- Partner with Growth and Ecosystem on campaigns that drive trial, adoption, and expansion.
- Measure and optimize impact on qualified demand, conversion, and product usage to inform priorities.
Requirements
- Senior-level product marketing experience in technical B2B, such as APIs, developer platforms, cloud services, or infrastructure products.
- Proven ability to simplify and differentiate complex technical products through clear positioning and messaging.
- Experience leading cross-functional product launches, coordinating efforts across multiple teams.
- Excellent writing skills, with examples of product pages, presentations, or launch materials you've created yourself.
- Technical understanding of AI inference, GPU compute, and deployment models, sufficient to communicate their value to customers.
- Strong commercial mindset, with the ability to work with funnel metrics and product usage data.
- Customer research skills, with the ability to turn interviews and market insights into actionable decisions.
- Ability to collaborate with and influence cross-functional teams, particularly Product, Engineering, and Sales.
Nice to Have
- Experience in AI infrastructure or GPU cloud.
- Familiarity with usage-based pricing models.
- Experience marketing to both developers and enterprise buyers.
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Runware
View Company ProfileRunware is a premier, enterprise-grade AI inference platform engineered to orchestrate massive-scale generative media ecosystems and intelligent serverless GPU workflows. Operating as a highly integrated artificial intelligence infrastructure hub, the company eliminates the operational friction of traditional cloud GPU deployments by seamlessly deploying its proprietary Sonic Inference Engine®, rigorous custom hardware architectures, and cohesive unified API frameworks. Moving beyond rigid legacy inference bottlenecks, Runware empowers global developers, elite generative AI applications, and digital media enterprises to dynamically synchronize their text, image, video, and audio generation pipelines with world-class sub-second execution. Under the hood, their sophisticated computational infrastructure natively handles complex multimodal model ingestion, instantaneous bulk request routing, and seamless open-source model optimization, ensuring frictionless generation readiness and uncompromising cost efficiency. What sets Runware apart is its uncompromising dedication to frictionless AI orchestration; by bridging the gap between bespoke hardware engineering and rigorous developer accessibility, the platform empowers organizations to radically accelerate their product velocity, optimize inference bandwidth, and build an unassailable foundation for continuous generative dominance in the modern artificial intelligence landscape.
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