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Parloa
Marketing & Sales 5h ago

Senior Product Marketing Manager

Parloa
GermanyGermany
Full-time
Not Disclosed
Senior-Level

Job Description

Key Skills Required

Master these to land this role

AI ProductsThought LeadershipSales EnablementProduct MarketingB2B Marketing

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As Senior Product Marketing Manager, you will drive global adoption of Parloa's AI agents by CX teams and contact centers, owning the positioning, launches, and sales enablement that bring our AI Agent Management Platform (Parloa AMP) to market. You will set how Parloa differentiates itself in a noisy AI agent market, translate our product roadmap into a story customers care about, and give sales the material they need to win. This is your opportunity to define the category narrative for enterprise AI agents at the exact moment the market is being formed.

Areas of ownership:

  • Go-to-Market Strategy: Define positioning and messaging for Parloa products, orchestrate product communication plans, and drive cross-functional launches across Product, Marketing, Sales, and CX.
  • Product and Roadmap Alignment: Partner with Product and Engineering so the roadmap ladders up to the company narrative and GTM plan, and keep prospects, partners, and customers informed at every step.
  • Sales Enablement: Sharpen how Sales positions the platform through customer use cases, proof points, collateral, training sessions, and competitive differentiators built with our Enablement and Competitive Intelligence teams.
  • Market Awareness and Thought Leadership: Source content ideas, shape outlines, create and review content, and speak on webinars alongside our Content team, Evangelists, CX team, and executives.
  • Competitive Differentiation: Establish a deep understanding of the market, customers, and competition, then turn that insight into positioning that separates Parloa from the field.

Who you are:

  • 6+ years in Product Marketing, or 8+ years in adjacent roles working alongside a PMM team (sales enablement, B2B direct marketing).
  • Experience at an AI company or marketing AI products or capabilities.
  • An excellent writer with samples to prove it.
  • A proven track record supporting enterprise sales teams with storylines, collateral, enablement, and individual deal support.
  • A confident presenter who holds an audience on webinars, at company events, and in Sales training sessions.
  • Ambidextrous across strategy and tactics. You have crafted a product narratives and also built the sales deck from scratch, screenshots and all, when speed mattered more than polish.
  • You are experienced at using AI tools to help you be more creative, efficient, and productive.
  • Fluency in written and spoken English is required.
  • Pluses:
    • Experience with CX tools (contact center, customer service, digital experience software).
    • Business-fluent German is great, but not required.

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Parloa is a cutting-edge technology firm specializing in innovative solutions for modern businesses. With a strong focus on research and development, Parloa is committed to delivering high-quality products and services that cater to the evolving needs of the market. The company's mission is to bridge the gap between technology and everyday life, making it easier for individuals and organizations to adapt to the rapid pace of digital transformation. By fostering a culture of collaboration and creativity, Parloa empowers its team members to think outside the box and develop groundbreaking solutions that have the potential to revolutionize the industry. With a customer-centric approach, Parloa strives to build long-lasting relationships with its clients, providing them with tailored support and guidance to help them navigate the complexities of the digital landscape. As a forward-thinking company, Parloa is poised to make a significant impact in the tech sector, driven by its passion for innovation, excellence, and customer satisfaction.

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