Senior Creator Manager

At Medialicious, we're a global growth marketing partner powering the expansion of fast-growing social gaming brands. Headquartered in Gibraltar, our mission is to be the industry leader through deep domain expertise, constant innovation, and strategic scale.

The Role

We are seeking a strategic Senior Creator Manager to set multi-brand strategy across multiple markets. You will work alongside the Head of Media and Partnerships to develop the long-term creator strategy for our portfolio of brands, shaping how creators drive brand growth, audience expansion, and business performance.

What You Will Be Doing

• You'll build the creator strategy from the ground up, defining the right portfolio mix of macro, mid-tier, micro, streamers, and influencers to hit brand and performance goals.

• You'll design the operating model that makes it repeatable: sourcing frameworks, contracting, compensation models, content guidelines, and performance levers.

• You'll run the full creator lifecycle — sourcing, vetting, negotiation, briefing, activation, optimization, and iteration — and keep output predictable.

• You'll build the reporting and tracking setup that connects soft awareness metrics through to clicks, conversions, CPA, and ROAS.

• You'll own a rigorous testing agenda across formats, hooks, creators, and integrations, on both paid and organic distribution.

• You'll partner with Performance, CRM, Creative, BI/Analytics, and Product, ensuring every piece of creator content is compliant with platform, regulatory, and market rules for social casino.

What We Are Looking For

• A proven track record leading influencer, creator, or streamer programs end-to-end — ideally in gaming, social casino, iGaming, entertainment, or mobile apps.

• Demonstrated success running performance-driven creator programs against hard KPIs such as CTR, CPV, CPA, and ROAS.

• Deep hands-on expertise in creator analytics, audience assessment, brand safety, and performance evaluation.

• Sharp negotiation, communication, and partnership management skills — you've built long-term relationships with talent, agencies, and management teams.

• Highly organized and proactive, comfortable leading several initiatives at once in a fast-moving environment.

• Fluent English, plus a genuine passion for gaming, streaming culture, and US creator trends.

We're small, fast, and allergic to bureaucracy. You'll have real ownership from day one, direct access to decision-makers, and the freedom to build something truly impactful rather than sit in meetings about it.

Our work culture emphasizes open communication in Slack, documented outcomes in Monday.com, agreed-upon deadlines, and transparent communication. We prioritize connection, keeping cameras on for calls, and concise communication.

Our values are simple: PASSION and PERFORMANCE. We love the product, work with the best, hold each other accountable, choose progress over perfectionism, and have a strict no-arsehole policy.

Equal Opportunities

We hire based on skills, drive, and ideas — nothing else. Your background, gender, age, race, ethnicity, disability, sexual orientation, religion, neurodiversity, or educational path will never be a barrier to joining us. We welcome candidates from non-traditional career journeys and value diverse perspectives that challenge conventional thinking.