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Inbeat
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Senior Brand Strategist

Inbeat
MontrealMontreal
Full-time
Not Disclosed
Senior-Level

Job Description

Key Skills Required

Master these to land this role

Social Media ManagerBestseller ๐Ÿ”ฅ
Learn in 56 Hours
CopywriterBestseller ๐Ÿ”ฅ
Learn in 3 Hours
Influencer MarketingBrand StrategyLead Generation

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What you will own

  • Client clarity: vague asks become briefs, plans, decisions

  • Brand correctness: messaging and guardrails hold

  • Pitch quality: strong concepts, tight narrative, decks that land

  • Delivery cohesion: right staffing, clean sequencing, clean handoffs

What you will do

  • Lead discovery: force clarity, priorities, testable asks

  • Set creative & executional guardrails for the delivery & creative teams

  • Build the plan: themes, angles, frameworks, direction, testing loops

  • Present and sell ideas, run rooms, handle pushback

  • Orchestrate teams: project managers, performance copywriters, influencer/UGC managers, editors, designers

  • Translate feedback: subjective notes to actionable edits without derailing strategy

  • Partner with Account Managers to keep client relationships healthy

  • Apply performance media literacy: platform realities, targeting logic, measurement, etc.

Who you are

  • You can lead enterprise meetings

  • You have taste plus rigor: you can judge creative quickly and defend it with clients

  • You are brand-literate: positioning systems, messaging hierarchies, guardrails, consistency

  • You are strong in influencer and paid social

  • You understand performance media enough to make better creative calls: targeting, measurement, creative fatigue, iteration loops

  • You can package work: decks, narratives, concept articulation

  • You can orchestrate multiple teams

  • Youโ€™re an excellent copywriter

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inBeat is a performance-driven influencer marketing and paid social media agency. While traditional marketing agencies often waste massive budgets on expensive, one-off celebrity endorsements, inBeat focuses heavily on the power of micro-influencers and User-Generated Content (UGC). They help modern Direct-to-Consumer (DTC) brands, mobile apps, and enterprise companies scale their customer acquisition across platforms like TikTok, Instagram, and Snapchat. They essentially act as a hybrid between a creative production studio and a growth marketing firmโ€”sourcing authentic content from everyday creators and turning it into highly profitable paid ads.

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Senior Brand Strategist at Inbeat