Sales Development Representative

Overview

Velir is a data-driven digital experience agency that helps enterprise organizations across financial services, higher education, nonprofit, and public sector lead digital transformation. Through Velir and our Data Studio, Brooklyn Data Co., we fuse strategy, creativity, platform engineering, and data and AI expertise to help our clients keep pace with — and lead through — constant change.

We're growing our new business sales engine, and we're looking for a sharp, driven Sales Development Representative to be the first voice many prospects hear from Velir. This is a front-line revenue role with real ownership, real numbers, and a real path to a career in B2B technology and digital agency sales.

As Velir's Business Development Representative, your primary mission is simple to state and hard to execute well: lock in qualified sales calls that convert into closed revenue. You'll sit at the very front of our new business pipeline, working directly with our EVP, Growth and our sales and partnerships team to identify, engage, and convert the right prospects into real opportunities.

This is not a role where you'll quietly send emails into the void. You'll be an active, visible driver of Velir's growth — working webinars, industry events, partner activities, and outbound campaigns, with one consistent goal: get the right people on the phone with the right members of our team.

Responsibilities:

Outbound Prospecting & Call Generation

• Proactively prospect and qualify new business opportunities across target accounts, industries, and personas defined by Velir's growth strategy
• Secure a quarterly target number of qualified discovery calls for the sales team — this is your primary, measurable goal
• Conduct high-volume, high-quality outbound outreach via phone, email, and LinkedIn to decision-makers at target organizations
• Qualify inbound leads generated by marketing, website traffic, and content engagement to ensure sales time is spent on the right conversations

Event, Webinar & Activity-Driven Outreach

• Build and execute structured outreach campaigns tied to Velir's calendar of webinars, conferences, trade shows, and on-site events — covering pre-event, post-event, pre-webinar, and post-webinar touchpoints
• Follow up promptly and persistently with attendees, registrants, and engaged prospects to convert event interest into booked calls
• Partner with Marketing to identify the highest-intent leads coming out of every event and webinar, and prioritize outreach accordingly
• Track and report on which events, webinars, and campaigns generate the strongest pipeline — and use that data to sharpen future outreach

Tools, Systems & Campaign Execution

• Work daily within Apollo, LeadLander, and Salesforce to manage outreach, track website visitor intent, and maintain clean, accurate pipeline data
• Build and manage multi-touch outbound campaigns and sequences — combining email, calls, and social outreach into a coordinated cadence
• Use LeadLander and other intent signals to identify accounts actively researching Velir or our service areas, and prioritize fast follow-up
• Maintain rigorous Salesforce hygiene — every call, every touch, every qualified opportunity logged and trackable

Collaboration & Pipeline Partnership

• Work closely with the EVP, Growth and senior sales leadership to align outreach strategy with target accounts and revenue priorities
• Collaborate with the Partnerships Directors to identify co-marketing and joint outreach opportunities
• Provide front-line market feedback — objections, competitive intel, and messaging signals — back to sales and marketing leadership

Skills & Qualifications:

• 1–3 years of experience in an SDR, BDR, inside sales, or similar outbound prospecting role — agency, SaaS, or B2B technology environment preferred
• A genuine drive to win — you're motivated by hitting numbers, not just staying busy
• Strong verbal and written communication skills; confident and articulate on the phone with senior decision-makers
• Hands-on experience with sales engagement and CRM tools — Apollo, Salesforce, Outreach, SalesLoft, or similar; LeadLander or other web visitor intelligence tools a plus
• Comfort building structured, multi-touch outbound campaigns rather than relying on one-off outreach
• Highly organized with strong follow-through — you don't let a warm lead go cold
• A team-oriented mindset — you'll work closely with sales, marketing, and partnerships, and your success depends on strong collaboration across all three
• Genuine curiosity about digital transformation, marketing technology, and enterprise software — you don't need to be an expert on day one, but you should want to become one

Physical Requirements:

• Frequent sitting at a desk performing work on a computer
• Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions
• Ability to travel up to 25%