Regional Vice President, Sales - Parchment at Instructure

At Instructure, we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers.

We are seeking an accomplished Regional Vice President, Sales to lead and grow our Parchment sales team. The ideal candidate will be a dynamic, goal-oriented sales leader with a strong background in EdTech or SaaS sales, a strategic mindset, and proven ability to drive revenue growth, expand market share, and develop high-performing teams.

What You Will Do

• Lead the Parchment regional sales team to consistently exceed revenue targets and grow adoption within assigned territories

• Develop and execute sales strategies to drive new customer acquisition and grow wallet share with existing accounts

• Coach, mentor, and motivate sales team members to achieve professional development and sales goals

• Build and manage strong relationships with key decision makers at institutions and organizations

• Partner cross-functionally with marketing, customer success, and product to optimize go-to-market strategies

• Forecast, track, and analyze sales performance on a regular basis, reporting findings to senior leadership

• Participate as a thought leader representing Parchment and Instructure at industry events and conferences

• Uphold and champion Instructure’s values of transparency, excellence, and innovation

What We’re Looking For

• A Bachelor’s degree in Business, Marketing, Education, or a related field

• 5+ years of progressive sales experience, preferably in EdTech or SaaS

• 3+ years in a management/leadership role preferred

• Demonstrated ability to lead and inspire high-performing sales teams

• Proven track record of exceeding sales quotas and growing regional market share

• Excellent communication, negotiation, and executive relationship-building skills

• Strategic thinker with strong analytical skills to assess trends and drive data-informed decisions

• Adept at managing complex sales cycles and selling at the C-level

• Experience with SalesForce preferred

• Experience with Gong or other AI tools preferred

• Ability to travel up to 25% per quarter