Principal Product Manager - Mobile
Job Description
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Responsibilities:
Own the product roadmap for this new area: evaluate what weāve scoped, stress-test the assumptions, and evolve the plan based on what you learn
Conduct rigorous discovery by getting close to end users and operators, sharpening the problem definition while iterating with Design and Engineering on the solution
Embed AI into the product where it creates genuine value, not as a feature checkbox but as a lever for better experiences and smarter operations
Make smart calls about what we build versus partner versus white-label
Establish the metrics that matter and hold yourself accountable to them
Requirements:
7+ years in product management with a track record of owning products from concept to market
Mobile-first instincts: you think in mobile experiences natively, understand what makes a consumer app sticky, and have shipped products people use on their phones
Comfort with ambiguity and early-stage product challenges: you can operate with a partial playbook, fill in the gaps, and make confident decisions with incomplete information
Strong discovery discipline: you know how to get close to customers, synthesize qualitative signal, and translate it into a clear product direction
AI-native thinking: you approach product problems by asking how intelligent systems can improve the experience, not by adding AI as an afterthought. You stay current on what the technology can actually do, and you bring that knowledge into discovery, design, and prioritization conversations
A builderās mindset: you donāt just write specs and hand them off. You prototype, tinker, use the tools available to you today to explore ideas quickly, and you close the loop between what you ask engineering to build and how it actually works
Sharp communication skills: you can influence across engineering, design, go-to-market, and leadership by writing well, presenting clearly, and earning trust without authority
Bonus if you have at least one:
Experience in proptech, multifamily real estate, or property operations
Experience building consumer mobile apps with meaningful engagement, retention, or marketplace dynamics
Experience navigating third-party integrations or white-label partnerships as part of a product strategy
Background in platforms where the end user and the buyer are different people: you understand that tension and know how to build for both
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ButterflyMX
View Company ProfileButterflyMX (operating via butterflymx.com) is a premier property access and security enterprise engineered to make access simple for building owners, managers, residents, and visitors. Founded in 2012 and headquartered in New York, NY, the company fundamentally transforms how properties manage entry by moving beyond traditional keys and fobs. ButterflyMX natively unifies cloud-based video intercoms, access control systems, smart locks, elevator controls, package rooms, and security cameras into a single, cohesive ecosystem. The platform empowers over 20,000 multifamily, commercial, student housing, and gated communities to streamline daily operations, reduce operating costs, and dramatically elevate the tenant experience. Under the hood, their smartphone-based system allows residents to manage property access from anywhere in the world while seamlessly integrating with leading property management and smart-home software like Yardi, RealPage, Entrata, and Yale. Trusted by the most prominent names in real estate and relied upon by over 2 million users, ButterflyMX remains a definitive cornerstone of the modern PropTech landscape, delivering secure, convenient, and affordable access solutions.
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