Partner Activation & Growth Manager
Job Description
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About the Role:
The Partner Activation & Growth Manager turns a signed partner agreement into a measurable customer acquisition channel. This role owns the full activation journey — from partner access to demand creation to revenue — and sits at the intersection of partner strategy and field execution.
The focus of this role is not simply enabling the partner. It is activating the partner's organization: identifying demand, creating demand, and facilitating access to buyers at the right moment.
Core Responsibilities
- Build the activation playbook — Design and document the repeatable motion that moves a partner from signed agreement to active field production, including training, enablement, referral process, and joint field execution.
- Get the activation motion off the ground — Own the initial setup, partner rep onboarding, and first plays that establish field production. Once the motion is running, transition day-to-day execution to the appropriate field/sales teams while remaining accountable for performance.
- Own activation funnel performance — Manage the partnership as an acquisition funnel. Identify where demand is being lost between access and conversion, diagnose the cause, and fix it.
- Build toward scale — Document every play, training, and activation motion so the model can scale to the next partner without starting from scratch.
Core Competencies
- Commercial Activation — Translates a signed agreement into an acquisition strategy with defined plays, targets, owners, and timelines.
- Field GTM Execution — Activates the partner's frontline reps to create and identify demand, not just manage the corporate relationship.
- Partner Influence & Navigation — Creates action across executive, operational, and field levels without direct authority.
- Data & Performance Orientation — Manages the partnership as a funnel: Access → Demand → Capture → Convert → Revenue.
Critical Attributes
- Operator, not coordinator — Drives what needs to happen next without waiting for direction.
- Commercially curious — Understands the partner's business model, rep incentives, and economics.
- Highly influential — Creates action without owning the partner's organization.
- Comfortable with ambiguity — Builds the playbook from scratch rather than waiting for one.
- Field-oriented — Gets in market and works alongside frontline teams where necessary.
- Outcome-focused — Measures success by demand access and new rooftops, not activity.
What Success Looks Like
Turn partner potential into partner production. Prove the activation model with Pronto Network and build a repeatable motion that can scale across every partner that follows. Success is measured by production, not activity.
What You'll Bring
- Experience in partner/channel management, field sales enablement, or GTM execution, ideally in a role that required activating a third-party sales force rather than only managing a corporate relationship.
- A track record of building a process, playbook, or motion from scratch and documenting it well enough for others to run it.
- Comfort operating across levels of a partner organization — executive, operational, and field — and driving action without formal authority.
- A funnel mindset: ability to break a partnership down into access, demand, capture, convert, and revenue stages, and to diagnose where it's breaking.
- Willingness to travel and work in-market alongside partner field teams as needed.
- Experience standing up a new partnership or launch is a strong plus.
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Tekmetric
View Company ProfileTekmetric (operating at tekmetric.com) is a leading cloud-based auto repair shop management software platform engineered to modernize, streamline, and scale independent automotive service centers and multi-location franchises. Founded in 2015 by Sunil Patel and Prasanth Chilukuri and headquartered in Houston, Texas, Tekmetric replaces slow, paper-heavy shop management tools with a high-speed, end-to-end digital operating system for shop owners, service writers, and mechanics. Under the hood, the SaaS platform integrates real-time digital vehicle inspections (DVIs) with photo/video attachments, automated estimate building, integrated parts ordering, labor rate guides, two-way texting, text-to-pay, and custom analytics dashboards. Backed by growth equity from Susquehanna Growth Equity, Tekmetric enables thousands of repair shops to eliminate phone tag, increase average repair order (ARO) values through transparent inspection reports, and run frictionless multi-shop operations.
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