Community Content & Growth Specialist

Think Academy US, a 100% owned subsidiary of TAL Education Group (NYSE: TAL), is a recently established education technology (Ed-Tech) company focused on providing K-12 extracurricular learning services through science and technology. Their mission is to foster critical thinking, strengthen logic skills, and help children achieve their goals using innovative teaching techniques.

Think Academy is seeking an experienced Community Content & Growth Specialist to build organic brand presence across Reddit, Quora, and other relevant online communities. The ideal candidate understands user intent and can create credible, genuinely helpful content that integrates Think Academy’s expertise without being overly promotional.

What You Will Do:

• Research relevant conversations, questions, and user needs on Reddit and Quora.
• Write high-quality posts, comments, and answers that provide real value to users.
• Manage Think Academy’s subreddit, including content planning, posting, engagement, and moderation.
• Build relationships and maintain a credible presence in relevant communities.
• Track content performance and proactively identify new growth opportunities.
• Identify and evaluate emerging online communities relevant to Think Academy’s target audiences, analyze each community’s culture, user behavior, content norms, and participation guidelines, and develop tailored engagement strategies accordingly.

What We’re Looking For:

• At least one year of hands-on experience managing Reddit and Quora accounts or communities.
• Excellent English writing, editing, and research skills.
• Strong ability to analyze user intent and audience needs.
• Familiarity with Reddit culture, subreddit rules, moderation, and engagement best practices.
• Proactive, detail-oriented, and able to work independently.
• Strong ownership of projects and results.

Preferred Qualifications:

• Experience managing or growing a branded subreddit.
• Familiarity with K–12 education or parent-focused content.
• Experience with community analytics, organic growth, or SEO.