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Marketing Cloud Next Practice Lead
United StatesFull-time
Not Disclosed
Senior-Level
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Job Description
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As Marketing Cloud Next Practice Lead, you will have the opportunity to:
- Build, grow, and manage NeuraFlash's Marketing Cloud Next practice from the ground up, including offerings, methodology, and delivery frameworks
- Lead, recruit, and develop the Marketing Cloud Next delivery team, including headcount planning, capacity management, resource skill identification, and talent recruitment
- Partner with Product and Marketing leadership to create re-usable assets, accelerators, and industry-specific solution packages for Marketing Cloud Next
- Create and expand our Marketing Cloud Next go-to-market plan, packaging, and pricing, and enable our sales and delivery teams to sell effectively
- Work hand-in-hand with our CEO, Sales team, and Salesforce practice leadership on pre-sales activities to execute go-to-market strategy
- Build and leverage your Salesforce network to drive incremental pipeline, partnering with SVPs and Account Executives to identify Marketing Cloud Next opportunities in their accounts
- Serve as the subject matter expert during discovery, translating complex technical capabilities (e.g., AI agents, real-time data unification, journey orchestration) into tangible business outcomes for prospects
- Lead discovery and business process workshops during NeuraFlash engagements, extracting key business requirements and success criteria
- Support the Solution Engineering and Sales teams during the estimation process to ensure accuracy of proposals, resourcing, and competitive pricing to increase win-rate
- Develop competitive analysis and point-of-view on Marketing Cloud Next's value and advantages relative to competing platforms
- Perform as a senior member of our delivery teams, working alongside project managers and solution architects through all phases of key account projects
- Act as executive sponsor on Marketing Cloud Next engagements, staying involved through solutioning, execution, and go-live to ensure strong customer outcomes and CSAT
- Drive continued adoption post-go-live and identify opportunities for expansion, renewals, and managed services hand-off
- Be NeuraFlash's thought leader and spokesperson in the Salesforce ecosystem on Marketing Cloud Next
- Continuously compile new industry trends and create awareness across the practice and NeuraFlash leadership
- Quickly acquire new technical expertise on the latest Marketing Cloud Next features and partner with Sales Operations and Learning & Development to develop enablement content to train the wider organization as required
- Bring industry best practices to pre-sales and project engagements, and contribute to customer references and case studies
Qualifications:
- 5+ years of experience working with Salesforce Marketing Cloud (Marketing Cloud Next, Marketing Cloud Engagement, or Account Engagement)
- 5+ years of consulting experience at an executive support level
- Deep understanding of AI-driven marketing capabilities (e.g., agentic journeys, real-time personalization, Data Cloud integration) and how they transform the marketing landscape
- Strong presentation and communication skills; a driven self-starter who thrives in a fast-paced, dynamic start-up environment
- Salesforce Marketing Cloud certification(s) preferred
- Willing to travel as needed to support customer and sales engagements
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