Junior Lead Generation Representative

Our client is a leader in creating exceptional food gifting experiences, offering a wide range of services including birthday programs, holiday gifting, corporate distribution, custom platforms, and more. Their premium baked goods — gourmet cakes, cookies, brownies, cupcakes, and more — are shipped nationwide in elegant packaging designed to leave a lasting impression. With over 100 years of combined gifting experience, they focus on delivering remarkable, uniquely branded moments for every recipient. The team is creative, mission-driven, and deeply passionate about delighting customers at every touchpoint.

Role Overview

The Junior Lead Generation Representative will spearhead outbound lead generation efforts, building and nurturing B2B relationships to grow the corporate gifting program. This role is responsible for identifying qualified prospects, converting them into long-term clients, and collaborating cross-functionally with sales and marketing teams to optimize outreach and campaign performance. The ideal candidate is proactive, results-oriented, and energized by the opportunity to make a measurable impact in a growing, mission-driven organization.

Key Responsibilities

Outbound Lead Generation

• Conduct outbound outreach via phone, email, and LinkedIn to generate and qualify B2B leads.
• Identify and pursue corporate gifting opportunities, with particular focus on seasonal campaigns and holiday periods.

Relationship Management

• Build and nurture relationships with prospects by providing tailored product information and solutions.
• Maintain consistent follow-up cadences to move leads through the pipeline efficiently.

CRM & Record Keeping

• Maintain organized records of leads, client interactions, and follow-ups using a CRM system.
• Ensure no opportunity slips through the cracks through disciplined pipeline management.

Cross-Functional Collaboration

• Partner with the sales and marketing teams to align messaging and continuously improve outreach strategies.
• Contribute to campaign planning and performance optimization across seasonal initiatives.

Qualifications — Experience

• 1–3 years of experience in sales, business development, or lead generation; B2B experience is a strong plus.
• Demonstrated track record of hitting outreach targets or sales goals.
• Experience conducting outbound outreach via phone, email, and LinkedIn.
• Prior exposure to corporate or B2B gifting, e-commerce, or related industries is a plus.

Qualifications — Skills

• Highly organized and self-motivated with the ability to manage multiple prospects simultaneously.
• Proactive and driven with a genuine passion for creating delightful customer experiences.
• Positive, can-do attitude and strong ability to build rapport with business clients.
• Comfortable working independently in a fully remote environment while staying aligned with team goals.

What Success Looks Like

• You consistently generate and qualify a steady stream of new B2B leads each week.
• You convert leads into corporate gifting clients, especially during key seasonal periods such as holidays, birthdays, and employee recognition campaigns.
• You build strong relationships that lead to repeat orders and long-term partnerships.
• You maintain organized CRM records and follow-up processes, ensuring no opportunity slips through the cracks.
• You collaborate closely with the sales and marketing teams to optimize messaging and campaign performance.

Opportunity

This is an exciting opportunity to join a growing, mission-driven company that is redefining the gifting experience. As a B2B Lead Generation Representative, you will play a central role in scaling corporate outreach efforts and building lasting client relationships — with the freedom to make a measurable impact, accelerate your sales career, and contribute to a supportive team that values creativity, initiative, and results.