Placemakr

Placemakr (operating via [placemakr.com](https://www.placemakr.com/)) is a premier tech-enabled hospitality and real estate enterprise engineered to pioneer flexible-use apartment-hotels. Founded in 2017 as WhyHotel and headquartered in Washington, DC, the company fundamentally transforms how people travel, work, and live. Moving far beyond traditional hotels or standard residential leases, Placemakr natively unifies fully furnished living spaces, premium hotel-style amenities, and unfurnished residential leasing into a single, cohesive ecosystem. The platform empowers guests and residents to stay for a night, a few months, or longer, enjoying the spacious comforts of home alongside professional on-site support, digital check-in, and weekly housekeeping. Under the hood, their innovative real estate model seamlessly blends hospitality and multifamily operations across key major cities, including Washington DC, Nashville, Austin, and New York. Backed by significant venture funding and recently forming a major strategic partnership with Hilton Worldwide, Placemakr remains a definitive cornerstone of the modern PropTech and flexible-living landscape, building a new real estate asset class that bridges the gap between home and hospitality.