Invoca

Invoca is the leading conversation intelligence platform specifically designed for revenue teams to bridge the gap between digital marketing and phone conversations. While most analytics tools track clicks and web forms, they often lose track of the customer journey once it moves to a phone call. Invoca solves this 'blackout' by using AI to transcribe and analyze calls in real-time, attributing conversions back to the specific ad or keyword that drove them. This empowers marketers to optimize their budget for high-value phone leads and gives sales teams automated insights to close more deals.