Cro Metrics

Cro Metrics (operating via crometrics.com) is a premier experiment-led growth marketing agency engineered to fundamentally redefine growth for mission-driven and high-growth organizations. Founded in 2011 and operating as a fully remote company headquartered in Kentfield, California, the enterprise natively unifies A/B testing, personalization, paid media, lifecycle marketing, and full-funnel digital strategy into a single, cohesive ecosystem. Moving far beyond traditional, siloed marketing services, Cro Metrics leverages rigorous, data-driven experimentation to help companies make smarter decisions that drive measurable impact and scale revenue. The platform empowers clients across diverse industries—including eCommerce, fintech, nonprofit, and hospitality—with unparalleled digital experiences that inspire continuous customer action. Under the hood, their expertise spans custom website design, deep customer journey analysis, and strategic AI consulting, all supported by their proprietary Iris™ Intelligence methodology. Trusted by industry leaders such as Google, Calendly, DoorDash, and UNICEF USA, and consistently recognized as a Great Place to Work, Cro Metrics remains a definitive cornerstone of the modern digital growth landscape, enabling brands to scale smarter and faster through continuous optimization.