Video Editor (Short-Form Social Media Content)

The Role

We’re seeking an experienced Video Editor with a deep understanding of short-form social media content, organic virality, audience retention, and performance-driven editing. This role goes beyond technical proficiency—we’re looking for someone who comprehends why content performs.

You’ll craft and optimize high-impact videos for platforms like TikTok, Instagram Reels, YouTube Shorts, paid ads, websites, and other digital channels. Your work will focus on hooks, pacing, storytelling, music, motion graphics, and editing choices to maximize watch time, retention, clicks, and engagement.

You’ll leverage performance data to refine your approach and collaborate closely with editors, designers, and account managers. The role demands producing **5–10 videos per day**, requiring efficiency without sacrificing quality.

Key Responsibilities

• Edit high-impact short-form and digital content that authentically represents blue-collar and trades-based businesses.
• Create content optimized for organic reach, engagement, retention, and virality across TikTok, Instagram Reels, and YouTube Shorts.
• Develop compelling hooks and use strategic pacing, storytelling, music, sound design, captions, and visual effects to sustain viewer attention.
• Analyze performance metrics (watch time, retention, CTR) to diagnose successes and failures, applying insights to future edits.
• Continuously test and refine hooks, pacing, creative formats, music, and editing styles.
• Produce **5–10 high-quality video edits daily** while maintaining brand consistency.
• Design motion graphics and animations for social content, ads, and marketing assets.
• Enhance the creative quality of the agency’s social presence and client accounts.
• Collaborate with two video editors, sharing techniques and feedback to strengthen team output.
• Participate in brainstorming sessions and creative workshops with editors, designers, account managers, and stakeholders.
• Manage post-production workflows for video and photo projects efficiently.
• Generate polished visual assets for social media, websites, ads, and digital campaigns.
• Stay updated on social media trends, editing techniques, storytelling formats, and emerging tools.
• Integrate AI-powered media tools (e.g., Higgsfield) into workflows to boost speed, creativity, or quality.
• Maintain organized project files and collaborate via Google Drive and Google Workspace.

Requirements

• **3–4+ years** of professional video/photo production experience, preferably in digital marketing or business-focused roles.
• A strong portfolio showcasing successful short-form social media editing for TikTok, Instagram Reels, and YouTube Shorts, with evidence of organic reach, engagement, or virality.
• Deep understanding of social media performance mechanics (watch time, retention, CTR, hooks, pacing, music trends, viewer psychology).
• Advanced proficiency in Adobe Premiere Pro and Adobe Creative Cloud applications.
• Experience with Adobe Lightroom and other professional editing tools.
• Strong motion graphics and animation skills for short-form videos, ads, and digital content.
• Working knowledge of modern AI media creation tools (e.g., Higgsfield).
• Ability to produce **5–10 video edits daily** while maintaining high creative standards.
• Analytical mindset with strong creative instincts to balance performance data with artistic vision.
• Excellent organization, time management, and collaboration skills.
• Familiarity with blue-collar/trades industries is a plus; curiosity to learn is essential.

Benefits

🌎 Fully remote work with an international team.

🚀 High-growth environment with professional development opportunities.

🎬 Creative collaboration with editors, designers, and marketing professionals.

🤖 Access to modern AI-powered production tools alongside industry-standard software.

📊 Performance-driven creativity with real-world data insights.

💡 Creative ownership to influence team direction and bring innovative ideas.