Senior Product Designer, Growth

As the Senior Product Designer, Growth, you will be responsible for shaping high-impact digital customer experiences across multiple consumer brands. You will bring strong product judgment, customer journey thinking, and visual and interaction design expertise to identify opportunities, solve complex customer problems, and create intuitive, trustworthy, and commercially effective experiences. The role requires a hands-on approach, from understanding customer needs and defining design direction to delivering polished experiences and using evidence and experimentation to drive continuous improvement.

Duties and Responsibilities:

• Own and execute hands-on product design initiatives, from problem definition and design hypotheses through flows, prototypes, implementation, launch, and iteration across desktop and mobile.
• Translate ambiguous customer and business problems into clear, intuitive, and production-ready experiences using strong UX, interaction, visual design, and information architecture principles.
• Proactively understand customer needs, behaviors, motivations, and friction through customer interviews, research, customer feedback, reviews, usability testing, session recordings, heatmaps, funnel data, and competitor analysis.
• Distinguish observed behavior from interpretation, consider alternative explanations, and identify the highest-impact opportunities within the customer journey.
• Apply consumer psychology and conversion principles to reduce friction, clarify value, strengthen trust, and improve customer outcomes.
• Develop evidence-based design recommendations and clearly communicate the rationale, trade-offs, expected impact, and measures of success.
• Partner with Product, Growth, Marketing, Engineering, and data teams to shape priorities, contribute to experiments, and use results to inform design decisions.
• Protect customer trust and autonomy by balancing conversion and business goals with clarity, customer confidence, and long-term experience.
• Stay involved through implementation by reviewing builds, responsive behavior, and edge cases, and working with Engineering to ensure the final experience meets the design standard.
• Maintain and improve reusable components, patterns, and design-system practices to support consistency and efficiency.
• Prioritize design opportunities based on customer impact, business value, effort, urgency, and strategic importance.
• Use AI and emerging tools to improve research, design exploration, prototyping, documentation, and production workflows while validating outputs and applying appropriate human judgment.