Senior Graphic Designer (LATAM Focus)
Job Description
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Responsibilities:
- Team Leadership & Mentorship: Mentor and coordinate junior and mid-level designers, allocating projects effectively and fostering a collaborative, high-performing team.
- Creative Direction & Quality: Lead creative reviews and brainstorming sessions, provide constructive feedback, and ensure all deliverables meet high standards of quality and brand consistency.
- Design Processes & Standards: Develop scalable design processes, brand guidelines, asset management systems, and a comprehensive LATAM Design Playbook, with a strong focus on the Brazilian market.
- Strategic & Market-Driven Design: Research LATAM and Brazilian design trends, player preferences, and competitor activity to develop culturally relevant and data-driven creative concepts aligned with business objectives.
- Performance & Innovation: Analyze design performance metrics to identify successful strategies and continuously explore new formats, technologies, and AI-powered tools to improve creativity and efficiency.
- Design Execution: Create promotional visuals, banners, and digital assets across multiple formats, including adaptations and resizes of existing concepts.
- Post-Production: Handle retouching, compositing, color correction, and the integration of 3D renders, stock assets, and graphic elements to deliver polished promotional materials.
- Cross-Functional Collaboration: Work closely with stakeholders, graphic designers, and motion designers to deliver high-quality creative assets and support ongoing marketing initiatives.
Requirements
- Experience: 5+ years of experience in Graphic Design or Visual Design, including 1–2 years in a senior or lead role.
- Industry Knowledge: Proven experience in iGaming, betting, or gambling is required.
- Leadership: Experience mentoring designers, coordinating workflows, and managing creative projects.
- Motion Design: Strong experience with motion graphics and animation, particularly After Effects and Premiere Pro.
- Design Tools: Expert-level Photoshop skills, with advanced proficiency in Figma and Adobe Creative Suite.
- Visual Design: Strong ability to create polished promotional visuals and adapt existing concepts across different formats and platforms.
- Brand Management: Experience working within established brand guidelines while maintaining visual consistency.
- 3D: Basic knowledge of Blender, Cinema 4D, or similar 3D software is a plus.
- Languages: Fluent English (written and spoken) and strong Spanish communication skills are required.
Nice to Have:
- Experience working in marketing or creative agencies is a plus.
- Familiarity with AI-assisted visual production tools and emerging creative technologies.
- Strong understanding of Brazilian and wider LATAM culture, trends, and consumer behavior.
- Portuguese fluency is highly desirable, particularly for the Brazilian market.
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Neo Group
View Company ProfileNeo Group is a forward-thinking organization that operates at the intersection of technology, innovation, and strategic growth. As a dynamic and agile company, Neo Group is well-positioned to capitalize on emerging trends and opportunities in the global marketplace. With a strong commitment to excellence and a passion for delivering exceptional results, Neo Group has established itself as a trusted partner for businesses and organizations seeking to navigate the complexities of the modern landscape. Through its cutting-edge solutions, expertise, and collaborative approach, Neo Group empowers its clients to achieve their goals, overcome challenges, and drive success. By fostering a culture of innovation, creativity, and continuous learning, Neo Group stays ahead of the curve, anticipating and adapting to the evolving needs of its customers and the market. As a result, Neo Group has earned a reputation for its reliability, flexibility, and unwavering dedication to delivering high-quality services and solutions that make a lasting impact.
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