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OpenX
Marketing & Sales 1h ago

Senior Buyer Development Leader (DACH) - OpenX

OpenX
MunichMunich
Full-time
Not Disclosed
Senior-Level

Job Description

Key Skills Required

Master these to land this role

Programmatic AdvertisingSales RepresentativeAccount ManagementLead GenerationDACH Market

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Job Overview

OpenX is seeking a senior, commercially driven Buyer Development leader to establish and grow the demand-side business across the DACH (Germany, Austria, Switzerland) region. This is the first dedicated Buyer Development role in-market, responsible for generating revenue across agencies, holdcos, and clients/brands, building senior relationships, and creating commercial foundations for long-term growth.

The successful candidate will open senior buyer relationships, build and manage pipeline, progress strategic opportunities, and convert demand-side engagement into measurable revenue outcomes. This is initially a senior individual contributor role, with the potential to help build and lead a broader regional Buyer Development function as the opportunity matures.

Key Responsibilities

  • Own Revenue Growth

    Take direct responsibility for generating and growing buyer-led revenue across agencies, holdcos, and clients/brands in DACH.

  • Build and Manage Pipeline

    Develop a qualified pipeline across PMP, curation, SPO, CTV, data-led activation, OpenX Select, premium supply, AI-led solutions, and direct buyer partnerships.

  • Convert Relationships into Commercial Outcomes

    Convert senior relationships into commercial outcomes through consultative selling, strategic account planning, business cases, QBRs, joint business plans, and deal progression.

  • Maintain Commercial Discipline

    Ensure strong commercial discipline around pipeline, forecasting, revenue progression, and opportunity prioritization.

  • Build the Market

    • Establish OpenX’s Buyer Development presence in DACH as the first dedicated in-market hire.
    • Create a clear map of priority buyers, agencies, holdcos, brands, DSPs, senior decision-makers, trading models, and commercial pathways.
    • Identify where OpenX can create the most meaningful and scalable impact in the region.
    • Build the foundations for a future regional team, including account prioritization, pipeline discipline, market feedback loops, and cross-functional collaboration.

  • Work Cross-Functionally

    • Collaborate closely with Sales, Account Management, Product, Marketing, global Buyer Development, DSP Strategic Partnerships, and the Data Partner function to shape, activate, measure, and scale DACH opportunities.
    • Partner with DSP Strategic Partnerships to improve buyer access, support SPO conversations, and ensure agency and client demand is activated efficiently.
    • Partner with the Data Partner function to identify relevant data-led opportunities for DACH buyers, including curated marketplaces, audience-led activation, and strategic client solutions.

  • Build OpenX’s Market Presence

    • Represent OpenX as a credible senior voice in the DACH programmatic market.
    • Support OpenX’s visibility through senior meetings, client education, industry events, roundtables, and thought leadership.
    • Position OpenX around key buyer priorities including transparency, sustainability, premium supply, curation, data quality, supply path optimization, and a healthier digital advertising ecosystem.

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OpenX is a pioneering, independent programmatic advertising technology company and one of the world's leading Supply-Side Platforms (SSP) for audience, data, and identity targeting. Originally evolving from an open-source project and commercialized in 2008, the company is headquartered in Pasadena, California, and operates at the massive intersection of digital media and real-time bidding. Under the hood, their proprietary Ad Exchange and OpenAudience tools replace highly fragmented ad buying processes with a seamless, cloud-native marketplace. They process an astounding 500 billion ad requests per day, giving demand partners direct, prioritized access to over 1,200 premium publishers and 50,000+ mobile apps across multiple digital channels, including high-growth Connected TV (CTV) environments. Their primary target audience spans elite global publishers looking to dynamically maximize yield, and massive advertisers who desperately need scalable, brand-safe inventory with pinpoint demographic precision. What sets OpenX apart in the fiercely competitive and often opaque AdTech ecosystem is its obsessive focus on marketplace quality—utilizing advanced traffic quality systems to proactively block fraudulent supply—and its unique distinction as the industry's first Net-Zero verified adtech company, having fully migrated its massive serverless workloads to the Google Cloud Platform for ultimate efficiency and sustainability.

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Senior Buyer Development Leader (DACH) - OpenX at OpenX | HireSkys