Salesforce Technical Architect, GTM

About the role:

As a Salesforce Technical Architect reporting to the Director, Revenue Technology & Systems, you'll play a pivotal role in enhancing our sales and marketing operations. Your deep understanding of Salesforce Flows and Go-To-Market processes will be essential in designing and implementing solutions that drive operational excellence. You'll collaborate closely with cross-functional teams and contribute to our agile development process.

Responsibilities:

• Design & Implement Salesforce Solutions: Develop complex Salesforce Processes & Flows to automate and optimize business processes across sales, marketing, and customer success
• Collaborate with GTM Teams: Work closely with Go-To-Market teams to gather requirements and translate them into scalable technical solutions
• Technical Leadership: Provide architectural guidance and mentorship to developers and administrators, ensuring best practices in development and integration
• Agile Methodologies: Participate in sprint planning and work within agile frameworks to deliver projects on time
• Cross-Functional Integration: Collaborate with engineering and product teams to integrate Salesforce with Cresta’s AI-driven solutions via reverse ETL tools such as Hex, Hightouch, or Census
• Continuous Improvement: Lead ongoing enhancements of Salesforce functionalities, focusing on innovation and scalability
• Ensure Compliance & Security: Maintain adherence to coding standards, data security measures, and Salesforce best practices

Qualifications We Value:

• Experience: 8+ years in Salesforce development and architecture, with a strong focus on Salesforce Flows and Go-To-Market processes
• Technical Skills: Extensive experience with the Salesforce Platform, including proficiency in Apex, Visualforce, Lightning Web Components, configuration (flows, custom objects, & validation rules), and integrations with other GTM tooling (Netsuite, CPQ, Outreach, etc). Proven ability to design & implement complex Salesforce architecture. Expert-level knowledge of Salesforce data modeling, automation, & integration patterns
• Agile Experience: Strong background in Agile project management & working with cross-functional teams with sprint planning and agile development methodologies
• Leadership Abilities: Proven ability to lead technical teams and manage complex projects remotely
• Exceptional Communication: As a remote organization, you have the ability to work with technical and non-technical teams to clearly convey complex concepts
• Certifications: Salesforce Certified Technical Architect, Application Architect, or System Architect preferred
• Education: Bachelor's degree in Computer Science, Engineering, or a related field
• Communication Skills: Excellent verbal and written communication skills, comfortable working across time zones
• Remote Work: Ability to work PST hours from a remote location.