Sales Development Representative (SDR) - Construction Workforce Management

Workyard helps construction teams run smoother, more profitable job sites with GPS-verified time tracking, labor costing, and compliance tools, all in one simple app. We help crews and owners spend less time chasing timesheets and more time building.

We're a fast-growing startup (~70 people) transforming workforce management for construction. And we’re looking for ambitious, curious, and driven SDRs to join our sales team, ideally on the West Coast.

What You’ll Do

• Engage with mainly inbound leads across channels
• Hit and exceed your weekly and monthly targets for qualified meetings, activity levels, and lead response times
• Conduct thoughtful discovery conversations to qualify prospects for sales demos
• Schedule meetings for Account Executives and ensure a seamless handoff
• Manage your pipeline of leads, keeping activity and opportunity notes updated in Salesforce
• Execute outbound campaigns to supplement inbound leads using Outreach and Dialpad
• Collaborate closely with AEs and Sales leadership to give feedback on lead quality and buyer insights
• Use data to prioritize outreach and tailor your messaging to decision-makers in construction businesses
• Help iterate on outbound sequences and messaging based on what’s working in real conversations

What Success Looks Like

• Consistently hit quota on qualified meetings passed to AEs
• Maintain fast response times and high connection rates via phone, email, and SMS
• Demonstrate strong call discipline and follow-up hygiene in Salesforce
• Build repeatable, scalable outreach workflows using Workyard’s SDR playbook
• Contribute to a positive, high-performance team culture through collaboration and curiosity

You’ll Thrive in This Role If You Are

• Curious and customer-focused: You ask great questions and want to understand the customer's needs
• Self-motivated and disciplined: constantly pushing yourself to learn and be productive
• Comfortable on the phone: You don’t hesitate to dial and know that great conversations start with a cold call
• Coachable: You seek feedback and are excited to learn and improve every day
• Organized and detail-oriented: You manage your tasks and tools with precision
• Resilient: You bounce back quickly from “no’s” and see every interaction as a chance to learn
• Hungry to grow: Whether you’re just breaking into SaaS or have prior exposure, you want to invest in yourself and build a long-term sales career

Preferred Qualifications

• Experience in a sales or customer-facing role (SDR, retail, customer service, etc.)
• Experience with Salesforce, Outreach, or similar sales tools is a plus
• Background in or familiarity with the construction industry is a bonus