Lifecycle Marketing Specialist (Email)

About the Role: Odd Bunch is on a mission to make fresh produce more affordable and accessible across Canada. We are looking for a Lifecycle Marketing Specialist (Email) to bolster and scale our lifecycle marketing program. This is a hands-on, execution-focused role where you will build, QA, schedule, and optimize emails across Klaviyo.

What You'll Do

• Build and launch campaigns in Klaviyo using established templates and brand guidelines.
• QA everything before sending, including links, formatting, dynamic content, and segments.
• Maintain existing segments and flows (welcome, post-purchase, abandoned checkout) to ensure the right audience gets the right message.
• Lead A/B testing across subject lines, creative, messaging, and timing.
• Ideate on copy and coordinate closely with design and lifecycle teams to hit weekly deadlines.

What You Bring

• 1–2 years of experience in email marketing, CRM, lifecycle, or marketing operations.
• Hands-on experience with Klaviyo, including campaigns, segments, and flows.
• Strong attention to detail, especially in QA and campaign setup.
• Solid understanding of segmentation and audience logic, and comfortable writing/editing email copy.
• An organized, reliable, and thoughtful approach to working in a fast-paced startup environment.

Benefits

• Remote work with a flexible schedule.
• Free grocery plan.
• Health plan available after 6 months, and RRSP/pension plan available at 12 months.
• Paid Time Off (PTO) and annual bonus potential.
• Strong potential for growth within an impact-driven company.