Lead Software Engineer for Playable Ads Team

Voodoo is a tech company specializing in mobile games and apps, with a mission to entertain the world. Founded in 2013, Voodoo boasts 800 employees, 7 billion downloads, and over 200 million active users, ranking as the #3 mobile publisher worldwide in terms of downloads after Google and Meta. Their portfolio includes chart-topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz.

Team

The Growth team at Voodoo is a transversal entity focused on maximizing and delivering the potential of any mobile product. This team combines user acquisition, creative content production, monetization, and the technical capabilities required to transform applications into global hits. With over 150 experts, they operate at the forefront of mobile marketing and ad tech across various games and consumer apps.

Role

Voodoo is seeking a Lead Software Engineer for their Playable Ads team as part of the Central Growth Team. In this role, you will:

• Lead and coach a small team of playable ads developers and strategists, ensuring high autonomy and strong performance.
• Stay hands-on with playable ad production, contributing directly to the creation and iteration of high-quality playable creatives.
• Oversee operational aspects such as workflows, tooling, and best practices for the playable team.
• Drive innovation in playable ad formats, exploring new mechanics, interactions, and creative concepts to stay ahead of market trends.
• Collaborate closely with the Growth Manager and creative strategists to align on priorities and franchise-level objectives.
• Benchmark competitor playable ads and analyze performance data to improve production quality and effectiveness.
• Act as a technical and/or strategic reference for the team, providing guidance on both development and marketing performance topics.
• Support the rollout of playable ads across multiple game franchises, adapting formats to each title's creative strategy.
• Contribute to defining and evolving the playable ads chapter's vision, standards, and processes.

Profile

• At least 4+ years of experience in playable ad or game development.
• Hands-on, maker mindset—comfortable getting involved in production while also coordinating.
• Experience with relevant playable ads development tools or frameworks such as Unity (Luna), Cocos Creator, or other relevant platforms.
• Knowledge of object-oriented programming and web game development.
• Hands-on experience with AI-assisted development (e.g., Claude Code, Codex, Cursor) and asset generation (e.g., Scenario, Flux, ElevenLabs).
• Solid understanding of mobile marketing performance metrics and creative testing.
• Proven ability to mentor and coach peers.
• Entrepreneurial mindset and adaptability to a high-paced environment.
• Excellent teamwork and collaboration skills.
• Fluency in English (fluency in French is a plus).