Lead Product Manager - Feed ERP Products (Feed Mill Manager & Pennent Mill Manager) at Datacor Animal Nutrition

Datacor is the leading provider of software solutions, including ERP, CRM, Asset Tracking, Simulation, and Formulation, for the process manufacturing industry. Their mission is to empower the industry with thoughtful, intuitive products that solve complex challenges for customers.

Feed mills and grain businesses rely on Datacor Animal Nutrition’s Feed ERP products, Feed Mill Manager and Pennent Mill Manager, for commodity merchandising, procurement, plant production, and delivery. As the Lead Product Manager, you will own the strategy, roadmap, and revenue outcomes for this product line.

This role is not about managing backlogs. You will be accountable for product-level ARR, net revenue retention, and win rate, and set the direction for pricing and packaging. The core qualification is deep industry knowledge: understanding how merchandisers, plant managers, and feed businesses operate, and translating that into products customers will pay for.

What You Will Do:

Strategy & Commercial Ownership

• Own the vision, strategy, and roadmap for Feed Mill Manager and Pennent Mill Manager, aligning Engineering, Services, Support, and Commercial teams on priorities that drive retention, cross-sell, upsell, and new-market growth.
• Own the numbers. Accountable for product-level ARR, net revenue retention, and win rate.
• Build the pricing and packaging recommendation, including tier design and customer migration, and present it to the Datacor Pricing Committee.
• Frame ambiguous business goals into a problem, options, and a plan. Make product-level tradeoffs, influence resourcing within the unit, and work across Datacor products to avoid duplicative investment.

Market & Customer Discovery

• Run competitive research and win/loss analysis, and turn findings into roadmap and positioning changes.
• Lead the product advisory group, from agenda to synthesis to follow-through, and represent Datacor Animal Nutrition at industry events.
• Validate before you build. Set success criteria up front, test ideas with customers using AI-built prototypes, and kill work that misses the bar.
• Own AI-enabled capabilities in the product, including quality bars, failure modes, and customer trust, and an AI-assisted discovery workflow that is fast and verifiable.

Delivery, Launch & Leadership

• Prioritize the backlog against the roadmap, defining use cases, requirements, and measurable outcomes, and escalating cross-functional risks and blockers.
• Own tiered launches with readiness gates and success criteria. Drive Sales, Services, and Support enablement (battlecards, objection handling, AE/SE readiness) and partner with Product Marketing on analyst briefings, webinars, and user conference sessions.
• Lead without direct authority. Broker competing priorities, hold the line on product decisions, coach junior PMs, and own interview loops for the product.

What We Are Looking For

Required:

• Feed industry depth. Meaningful experience in agribusiness, feed manufacturing, or commodity trading, with working knowledge of at least two of: commodity merchandising, ingredient procurement, feed plant operations, or livestock feed regulatory requirements.
• Product line ownership. You have owned a B2B software product’s roadmap and business outcomes, balancing strategy with delivery.
• Commercial judgment. Evidence that your pricing, packaging, win/loss, or business case work changed a decision.
• Discovery craft. You push past a customer’s requested solution to the underlying problem and validate before committing engineering time.
• Strong communication. You can lay out a problem, options, tradeoffs, and a recommendation in a written narrative someone can act on without a meeting, and present it credibly to executives, engineers, and customers.
• Hands-on AI use. You use AI daily to research, draft, analyze, and prototype, and you know when its output needs verification.
• Technical fluency. Comfortable discussing data models, integrations, and product details with development teams.
• Ownership without authority. You drive results through teams that do not report to you, and you travel to customers and events.
• Education. Bachelor’s degree or equivalent practical experience.

Preferred:

• Experience with feed and/or ration formulation software, familiarity with nutrition or feed labeling regulations, software development, or product managing AI or data-driven capabilities.