Head of Product (Monetisation & Retention) - D2C Subscription Product

We are looking for a highly systematic Head of Product to own monetisation and retention for one of our core D2C subscription products. You will work on a single product and be fully responsible for growing its ARPU, retention, and subscription lifetime value—owning the product roadmap and working directly with the Managing Director, engineering, and data.

The role involves owning the full product lifecycle, from roadmap through to delivery, collaborating closely with engineering, UI design, data, and marketing—with AI tooling as a core part of your workflow. Performance here is directly and significantly rewarded, and strong operators take on bigger scope fast.

Key Responsibilities:

• Product Roadmap & Strategy: Define and own the product roadmap, translating business objectives, user insights, and competitor analysis into a clear, prioritised build plan.

• Monetisation & ARPU Growth: Own product ARPU (D7/D30) with a target of 15% quarterly improvement. Drive pricing and packaging strategy through structured experiments, and identify untapped monetisation opportunities prioritised by revenue impact.

• Retention & Engagement: Own retention targets and reduce churn. Build engagement loops that increase product usage and subscription lifetime, acting on drop-off and friction points surfaced in cohort analysis.

• Developer & Engineering Collaboration: Partner directly and daily with the engineering team. Write clear, technically rigorous product requirements and specifications. Participate in sprint planning, architecture discussions, and technical trade-off decisions.

• Research & Data-Driven Decisions: Conduct continuous discovery with target users. Define product metrics, instrument analytics, and turn qualitative and quantitative insights into well-scoped decisions and structured experiments.

• UI/UX Ownership: Own the product experience across all core modules, making critical UI/UX decisions and ensuring a cohesive, intuitive, high-converting end-to-end journey.

• Growth Collaboration: Work with CRO and marketing to align product decisions with traffic, positioning, and messaging. Contribute to launch planning, onboarding flows, and feature-adoption strategies.