Growth Marketing Specialist (Mobile Acquisition Channel Expert)

At Labhouse, we're seeking a specialist in one acquisition channel with deep mastery and proven results. We're not looking for generalists—we want experts in Apple Search Ads (ASA), Google Ads (Search, Display, Programmatic), Meta, AppLovin, YouTube, Unity, TikTok, UGC, or Influencer Marketing who can demonstrate concrete metrics like investment amounts, timeframes, and growth outcomes.

Responsibilities:

• Manage and scale investment in your expertise channel, with direct ownership over budget and results.
• Define and execute the acquisition strategy for your channel, including segmentation, creatives, testing, bid, and budget optimization.
• Report performance rigorously using CAC, ROAS, LTV, and incrementality, making data-driven decisions.
• Collaborate with Product, Creative, and Data teams to continuously improve channel performance.
• Identify opportunities to expand into adjacent channels while maintaining focus on your core expertise.

About You:

Academic Background:

• A degree in Marketing, Business Administration, Economics, Statistics, or a related field—or equivalent hands-on experience.

Technical Expertise:

• Demonstrable experience managing your own budget in one of the listed channels.
• Ability to show concrete data on investment amounts, timeframes, and growth results.
• Hands-on experience with tracking, attribution, and analytics tools (e.g., MMPs, GA4, ad platform dashboards, BI tools).

Problem-Solving and Product Focus:

• Excellent analytical and problem-solving skills to tackle complex challenges.
• Product-first mindset with a passion for exceptional user experiences.
• Self-driven, entrepreneurial attitude with autonomy and ownership.

Communication:

• Excellent spoken and written English.
• Ability to collaborate effectively with cross-functional teams (engineering, product, marketing).

Nice to Have:

• Experience in a second acquisition channel.
• Background in digital product, apps, or e-commerce with a growth focus.
• Familiarity with creative testing and UGC/influencer content production.

What We Offer:

• Remote work from anywhere in Spain, with 2+ days/week in Barcelona (Barcelona Tech City).
• Flexible working hours.
• High-end equipment.
• Permanent contract with competitive compensation.
• Dynamic startup environment with a top entrepreneurial team.
• Opportunity to lead, grow, and tackle big challenges.
• Work with cutting-edge technologies, including AI model integration in new apps.